Freelancer profile translated to English.

Description

With diverse experience in digital, CRM, and marketing in luxury (Chanel, Louis Vuitton) as well as various startups, I now work as a freelancer to help you define your digital strategy:

- Audit and global consulting

- Implementation of e-commerce and showcase websites (Shopify, Wix...)

- Content writing and visual creation (web and social media)

- SEA/SEO

References: Chanel, Louis Vuitton, Allemandi, Hame, ALT, L'imparfait, Louis Pion...

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Paris (up to 20km), Tours (up to 20km)

ALT
Founder
FASHION AND COSMETICS
May 2022 - Today (4 years and 1 month)
Paris, France
Creation of a brand of silver and gold-plated jewelry, made in France.
Visual identity Content marketing Digital communication Art direction Business development
Louis Vuitton
Digital Retail Project Manager France & Monaco
LUXURY GOODS
September 2020 - September 2021 (1 year and 1 month)
Paris, France
E-commerce business:
- Developing sales of the highly visited luxury e-commerce website
- Analyzing and reporting sales, website traffic and visitor behaviors
- Working on daily website updates
- Testing new functionalities

Digital communication:
- Digital communication for store events and store opening (website, social media, SEA, newsletters)
- Coordinating with departments store and airports.

Search:
- Managing SEA with important budget by working with external agency
- Increasing website visibility via SEO with external agency
- Updating internal search

Client development omnichannel:
- Increasing omnichannel clienteling actions
- Strongly cooperating with CRM, events, Client Service and stores teams

Member of the Green Team to follow LV’s actions for the environnement 🌳
E-commerce Digital communication E-merchandising Google Analytics Data analysis SEO SEM SEA omnichannel Reporting
Hame - Architecture - Urbanisme - Patrimoine
Digital communication consultant
ARCHITECTURE AND URBAN PLANNING
January 2020 - Today (6 years and 5 months)
Paris, France
- Occasional content creation on the website and social media.
- Analysis of traffic on the website and social media.
Content creation Website creation Data analysis