About Theo
French
Native or bilingual
English
Conversational
Experience
- VectoFreelance AI & Automations / WorkflowJanuary 2026 - Today (5 months)Paris, FranceAI Audit & Strategy:Process diagnostics, use case targeting, and roadmap definition.Workflows & AI Agents:Tool creation, interconnection, performance and KPI monitoring.Discover my services and portfolio on my website **
- Smop FranceCEO CPO, Co-founderSOFTWARE PUBLISHINGSeptember 2023 - May 2026 (2 years and 8 months)Paris, FranceSmop is an intelligent property management assistant for landlords (B2C SaaS PropTech).Branding & Brand Identity:- Creation of Smop's brand identity (name, logo, visual universe, graphic charter)- Definition of brand positioning and product image- Wording, customer promise, taglineGeneral Management & Strategy:- Definition of the product vision and the startup's growth strategy- Overall company management: product, business, operations, finance- Development of the SaaS business model and monetization strategy- Search for strategic partnerships (real estate, fintech, insurance...)Product Management / CPO:- Design and management of the product roadmap from A to Z- Gathering user needs (landlords, rental investors)- Prioritization of features based on business impact and user value- Writing functional specifications and user stories- UX/UI management in collaboration with web developers- Implementation of agile cyclesGrowth / Acquisition:- Implementation of the acquisition strategy (SEO, SEA, content, partnerships, landing pages...)- Optimization of conversion funnels (onboarding → subscription)- CRM / emailing / nurturing automation- Implementation of marketing & growth analytics dashboardsOps & Customer Success:- Structuring customer support and user satisfaction processes- Implementation of operational workflows and internal automations- Management of user feedback to feed the product roadmap
- Monsieur MoustacheManager of a bistronomic establishment & artistic eventsRESTAURANTS AND FOOD SERVICESeptember 2021 - September 2023 (2 years)Chalon-sur-Saône, FranceResponsibilities:- Food marketing, online presence, social media management, creation of digital and print materials (menus, posters...)- Global management: purchasing, suppliers, finance, accounting, HR, etc.- Team management: dining room, bar, and restaurant staff- Event programming: concerts, shows, exhibitions, etc.- Brand development, partnerships- Competitive intelligence, monitoring bistronomy trends
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Education
- Professional real estate management licenseAM&JT Formation University Diploma in Entrepreneurship IAE DijonCarte professionnelle de gestion immobilière
- Master 2ECM Dijon / CNAMMaster 2