About Théo
English
Fluent
Spanish
Conversational
French
Native or bilingual
Experience
- NG TRAVELCommunications ManagerTRAVEL AND TOURISMDecember 2017 - June 2021 (3 years and 5 months)Paris, France- Definition of brand policies: positioning, editorial line, and adaptation for online and offline media- Development and deployment of Facebook Ads for the group's various brands- Implementation of the social media strategy (graphic and editorial charter, planning...)- Reporting and KPI monitoring- Writing and updating online communication materials (special pages / SEO, newsletters,)- Ensuring coordination with the production department and the customer service department for branding communications- Coordination and implementation of marketing operations monitoring with our partners- Press relations management / press trip coordination- Monitoring of the PR agency + writing and supervision of press tools- Launching proprietary brand concepts with high added value
- DirectoursFreelance WriterTRAVEL AND TOURISMJanuary 2016 - December 2017 (1 year and 11 months)Paris, France- Product description writing- Newsletter writing- Annual greeting writing
- WamizSocial Media ManagerPRESS AND MEDIAMarch 2016 - December 2017 (1 year and 10 months)Paris, France- Development of the social media strategy (video content, scheduling, Facebook Ads...)- Reporting (Social Media & Google Analytics Statistics)- Implementation and measurement of KPIs for co-branded campaigns- Project Manager for various campaigns with advertisers- Writing of press releases- Social media management (Facebook, Pinterest, Instagram, Twitter)- Celebrity Endorsement- Head of influencer program
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Education
- Journalism Degree (top of class)French School of Journalism2012Formation Cross-Media Réalisation d'Enquêtes Réalisation de deux Magazines en presse écrite : - Les dessous du Low Cost aérien - L'essor des cours de cuisine Apprentissage des nombreuses techniques rédactionnelles (portraits, interviews, brèves, enquêtes, articles de fond, actu chaude...) Découverte du métier de JRI Découverte du métier de journaliste radio Prise en main de l'outil Web
Certifications
- TOSAIsograd2020