Théo Camps

Creation of an independent graphic design studio to meet the graphic design needs of clients such as Emmaüs Connect (Social - France), Qiwi (Restoration - Kuwait), UBA (Passenger Transport - France), Inoxia (Communication - France), Dépannage Emmanuel (DIY - France), Inaé (Transport - France), L'Orange Bleue (Social - France), Les demoiselles de la Dune (Social - France), Les dragons du Sud-Ouest (Social - France), Pablo Schellinger (Music - France), Twann (Music - France), Trixboy (Music - France), Rachel Girard (Teaching - France), Slurp Clothes (Textile - France), Eole 3 (Food - France).

BlueNav is an innovative, award-winning, and Eco-Responsible Company-labeled startup from Arcachon. It notably offers clean propulsion solutions for boats. As Lead Brand Designer, creativity is my guiding principle. I am responsible for conceiving and creating BlueNav's image and communication strategy. This role allows me to understand and work with all the company's trades. My work is divided into two parts, a pure graphic design part: creation of the BlueNav visual identity: brochures, website, space design for trade shows and premises, illustrations, photo and video shoots, video editing, motion design, advertisements, sponsorships, community management, etc.) as well as a more strategic part: development of communication strategies, concept development, co-branding and partnership creation, production of reports with journalists, participation in nautical and eco-responsible trade shows, etc.

Within the Bensimon headquarters and attached to the e-commerce department, I was responsible for creating and adapting communication campaigns for the website, social networks, and advertising campaigns. Cropping and background removal was a time-consuming task, but I was also involved in conceiving photo and video shoots under the supervision of the artistic director. Bringing ideas to make the website more modern was one of my main goals; I notably contributed many ideas regarding Bensimon's video atmosphere for the Spring-Summer 2022 season.