About Teresa
Spanish
Native or bilingual
Experience
- FundaciónMásVidaGeneral Coordinator and Marketing Manager Zaragoza, SpainMarch 2025 - Today (1 year and 3 months)Zaragoza, SpainDirection and coordination of the Spain and Italy offices, leading multidisciplinary teams and managing all departments (marketing, projects, HR, finance).Design and comprehensive management of advertising campaigns on Meta Ads, Google Ads, TikTok Ads, and LinkedIn Ads.Implementation of remarketing strategies, conversion funnels, and A/B testing.Creation of creatives (images, videos, and copy) for campaigns, managing the entire process autonomously.Analysis of key metrics and campaign optimization with a focus on ROI.
- Fundación Más VidaGeneral Coordinator and Marketing ManagerJanuary 2005 - Today (21 years and 5 months)Zaragoza, SpainDirection and coordination of the Spain and Italy offices, leading multidisciplinary teams and managing all departments (marketing, projects, HR, finance). Design and comprehensive management of advertising campaigns on Meta Ads, Google Ads, TikTok Ads, and LinkedIn Ads. Implementation of remarketing strategies, conversion funnels, and A/B testing. Creation of creatives (images, videos, and copy) for campaigns, managing the entire process autonomously. Analysis of key metrics and campaign optimization with a focus on ROI.
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Education
- SCALE MethodologyDigital Moms2025Metodología Escala para Media Buyer – 120 horas