Freelancer profile translated to English.
Back to original languageAbout Tendresse
Support entrepreneurs and business leaders of VSEs and SMEs to develop rapidly using digital tools and techniques. Objective: acquire new customers and increase sales through digital tools!
Implement and then measure the results of online marketing campaigns (SEA, Social ads, SEO) and find new avenues for development on the web but also on the ground.
Implement influence and development strategies on general public and professional social networks.
Create communication and marketing tools for sales.
Assist in business development.
I also work in incubators and chambers of commerce.
Keywords: SEO; SEA; SEM; Affiliation; Strategic Marketing; Communication; Social selling; Copywriting
LINKEDIN :
English
Fluent
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- MY PARTNERZTraffic manager and digital marketing specialistCONSULTING AND AUDITSMarch 2018 - Today (8 years and 3 months)Courcouronnes, FranceSupport entrepreneurs and business leaders of VSEs and SMEs to develop rapidly using digital tools and techniques. Objective: acquire new customers and increase sales through digital tools!Implement and then measure the results of online marketing campaigns (SEA, Social ads, SEO) and find new avenues for development on the web but also on the ground.Implement influence and development strategies on general public and professional social networks.Create communication and marketing tools for sales.Assist in business development.Keywords: SEO, SEA, SEM, Strategic Marketing; Communication; Emailing; Copywriting
- DHLOperational Marketing ManagerTRANSPORTATIONSeptember 2014 - February 2018 (3 years and 6 months)Lognes, FranceMarketing and communication:- Market research and monitoring- Creation of marketing and communication materials: press releases, emailing, flyers, animated quiz, creation of website brochure, catalogs for the various customs services, commercial presentations or customs commercial offers for sales managers, PowerPoint presentations for customs management (meetings, conventions...)- Tutorials and help with getting started with social networks for sales managers- Writing articles for the company's internal newspaper- Event organization: lipdub, customer breakfastsCommerce:- Prospecting: research of decision-makers (emails + telephone numbers)- Telephone qualification- Creation and updating of the Customs database- Support to dedicated customer service: management and processing of requests and complaints
- Beautif'allFounderFASHION AND COSMETICSOctober 2015 - April 2017 (1 year and 7 months)Courcouronnes, FranceMarketing and communication:- Brand awareness development- Community management: management of social networks Facebook, Instagram, Linkedin, Twitter, Google+, Snapchat, website, blog- Design and writing of newsletters and emailing- Implementation of partnerships- Participation in fairs and exhibitions- Visual communication management: logo, banners, photo shoots, website & blog brochure...- Creation of commercial and marketing materials: press releases for bloggers/journalists/influencers, flyers, xbanner, kakemonos, goodies...- Organization of customer events...- Customer service: management of customer feedback, questions and complaintsLogistics:- Supplier sourcing- Stock/supply and shipping managementBeautif'all in figures:More than 13,000 fans on FacebookMore than 700 subscribers on InstagramThousands of women (and men) having tested the Beautif'all experience (more than 3000)And orders around the world (France and DOM TOM, Canada, USA, Australia, Ukraine, Switzerland, UK, Italy, Belgium, Norway, among others)
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Education
- Master 2 Strategic MarketingINSEEC BUSINESS SCHOOL2016SÉMINAIRES : - Stratégie marketing et création de valeur - Construire sa décision stratégique en marketing - Élaboration du plan markting - Planification stratégique des études - Stratégie de pricing et rentabilité - Marketing sensoriel - Le on-line dans le marketing et les études PROJET DE RECHERCHE : Innov' métiers LEVIERS CARRIÈRE PROFESSIONNELLE : - Intelligence relationnelle - Identité digitale/leviers de carrière numérique - Convaincre à l'oral ANGLAIS
- Bachelor Operational Marketing and Event CommunicationINSEEC BUSINESS SCHOOL2014COURS DE SPECIALITE - Fondamentaux du marketing - Etudes de marché - Comportement du consommateur - Outils du marketing opérationnel - Droit de la communication et du marketing opérationnel - Communication évènementielle - Webmarketing et e-pub - Plan de communication opérationnel COURS D'ENVIRONNEMENT MANAGERIAL - Certification Voltaire - Maîtrise langue française - Culture des Entreprises et des Marchés - Outils de Gestion - Communication Ecrite & Orale - Anglais Professionnel - Efficacité Professionnelle - Sciences Politiques & Economiques - Géopolitique