Freelancer profile translated to English.
Back to original languageAbout Tayab
UX Lead & Founder of Naafix.Studio. With an M.Sc. in Human-Computer Interaction and 4+ years of experience in SaaS, E-Commerce, and Mobile App Design, I don't solve design problems –I solve business problems through design.
60% fewer returns, 15% more conversion, 18% less churn: These are not coincidences, but the result of structured UX Research, iterative prototyping, and close collaboration with development and stakeholders.
Whether it's an app redesign, design system, or UX audit – I deliver quickly, precisely, and measurably. Available immediately.
German
Native or bilingual
English
Conversational
Urdu
Conversational
Hindi
Conversational
Arabic
Basic
Can work on-site
Bielefeld (up to 50km), Düsseldorf (up to 50km), Frankfurt am Main (up to 50km), Berlin (up to 50km), Hamburg (up to 50km)
Experience
- Naafix.studioUX Lead & FounderDIGITAL AND ITJanuary 2025 - Today (1 year and 7 months)Naafix.Studio is a UX & digitalization studio for companies that don't want to leave digital growth to chance – from startups to SMEs to corporations, worldwide.What I build at Naafix.Studio:- UX Design & Product Strategy for Web, App, and SaaS products- UX Audits with clear Quick Wins for conversion and revenue optimization- AI integration for automating slow, error-prone processesNaafix.Studio sees itself not as a classic service provider, but as a strategic growth partner that scales with its clients.Remote-first | International | B2B & White-Label
- SocialHubProduct DesignerDIGITAL AND ITJune 2024 - Today (2 years and 2 months)Further development of the software. Conducting user tests and creating prototypes with Figma. Leading design workshops in collaboration with PMs, Devs, and CEO.
- FreelancerUX UI Design FreelancerOctober 2019 - Today (6 years and 10 months)Implemented various projects from different industries. App projects, simple websites, or design workshops.
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Education
- M.Sc. Human Computer Interaction (Focus UX)University of Siegen2025Tiefes Verständnis für nutzerzentriertes Design entwickelt. Dabei habe ich gelernt, komplexe Nutzungskontexte zu analysieren, Usability-Tests durchzuführen, Prototypen zu entwickeln und interdisziplinär zwischen Technik und Design zu vermitteln. Dieses Wissen setze ich als UX Designer ein, um digitale Produkte nicht nur funktional, sondern auch intuitiv und erlebbar zu gestalten.
- B.Eng. Media Engineering (Focus UI/UX Design)Berlin University of Applied Sciences2017Fundierte Kenntnisse in Design Thinking, UX Design und digitalem Design erworben. Ergänzend dazu eignete ich mir Kompetenzen in Marketing, Programmierung und betriebswirtschaftlichen Grundlagen an, die mir helfen, nutzerzentrierte digitale Produkte auch im wirtschaftlichen Kontext erfolgreich zu entwickeln.