About Tareq
French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual
Spanish
Conversational
Experience
- UnstudioCo-founder and Marketing DirectorDIGITAL AND ITApril 2024 - Today (2 years and 4 months)Montréal, Canada
- Development of the agency's marketing and positioning strategy in the Canadian market.
- Supervision of digital communication projects for clients in various sectors (restaurants, institutions, retail).
- Creative direction of digital campaigns and audiovisual production (photo, video, reels, commercials).
- Management of partnerships, prospecting, and customer loyalty.
- Coordination of design, video, and social media teams.
- L'Hirondelle, Accueil et intégration des immigrantsDigital Marketing ConsultantSOCIAL NETWORKSApril 2023 - Today (3 years and 4 months)Montreal, QC, Canada
- Project manager for the complete redesign of the organization's website, from planning to launch.
- Design of the user experience (UX) on Figma and coordination with developers for integration.
- Deployment of traffic acquisition levers and management of multi-channel advertising campaigns.
- Management of partnerships, influencers, and external service providers.
- Design and distribution of content (social media, website, newsletters).
- Traffic analysis, user experience improvement, and ROI measurement.
- Supervision of communication materials (posters, videos, visuals).
- Coordination and creation of the organization's annual report.
- Panorama DigitalDigital Campaign CoordinatorSOCIAL NETWORKSJanuary 2022 - June 2022 (5 months)Montréal, Canada
- Design and execution of multi-channel advertising campaigns (Facebook, Google, YouTube, TikTok, Twitch).
- Writing ad copy and launching creative assets.
- Performance monitoring, budget adjustments, and ROI optimization.
- Collaboration with creative and technical teams in strategic planning.
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Education
- Master in Digital MarketingILIS Faculty of Engineering and Health Management2020Master, Marketing