About Taha
French
Native or bilingual
English
Native or bilingual
Arabic
Native or bilingual
Spanish
Conversational
Experience
- AdwebmarocTraffic ManagerSOCIAL NETWORKSJune 2021 - Today (5 years and 2 months)Casablanca, Morocco
- Implementation, management and optimization of advertising campaigns for major brands. (Royal Air Maroc, Sopriam, Inwi, Marjane, Electro Planet, Attijari Wafa Bank...) on Meta, Google and Doubleclick
- Creation of digital strategies to improve conversion
- Analysis of data and behaviors to optimize campaigns.
- Automation of reporting tasks and KPIs
- Production of weekly and monthly reports on the achievement of campaign objectives
- FIVERRFreelanceSOCIAL NETWORKSJanuary 2017 - Today (9 years and 7 months)Social Media ManagementCommunity ManagementContent CreationFacebook AdvertisingEmail MarketingSEOLead Generation
- L'Oréal SA - L'Oréal FranceEcommerce Project ManagerE-COMMERCEOctober 2020 - May 2023 (2 years and 7 months)Casablanca, Morocco
- Design and production of visual and textual content for the site and social networks, increasing engagement by +25%.
- Complete supervision of the e-commerce platform, ensuring the updating of products, order management, and optimization of the user journey, which improved conversion by +15%.
- Collaboration with partner agencies to ensure the proper execution of marketing strategies
- and development, leading to a 20% growth in monthly traffic.
- Management of advertising campaigns with a return on investment (ROI) of 3x, by optimizing targeting and creatives.
- Implementation of SEO strategies resulting in an improvement in page rankings of +10 positions on Google for the main keywords.
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Education
- Masters Degree in MarketingENCG-SETTAT2020Master's Degree, Marketing
- High School Diploma, EconomicsLycée Ibn Abbad2015High School Diploma, Economics