About Taha
- Definition and execution of multi-channel acquisition strategies (SEO, SEA, social ads, email, automation).
- Development of B2B partnerships and growth ecosystems.
- Conversion funnel optimization and KPI management (CAC, LTV, ROI).
- Creation of high-impact campaigns combining branding, performance, and content.
- Signing B2B partnerships with HYATT (2 experiences on the FIND World of Hyatt platform) and Esprit de France.
- Organizing a Nike x JD Sports x WeAreKomodo event at the foot of the Eiffel Tower.
- +27% annual growth and +35% qualified traffic in 6 months for Maison Petit Parc.
Arabic
Native or bilingual
French
Native or bilingual
English
Fluent
Experience
- Maison petit parcDigital ConsultantLUXURY GOODSJanuary 2024 - Today (2 years and 7 months)Paris, France
- B2B Development: signing of 25+ partnerships with luxury and tourism players (HYATT, Esprit de France, Queen of ClubsâŠ).
- Collaboration with major companies (e.g., JD Sports, Nike) for large-scale events
- Implementation of a multi-channel acquisition strategy (LinkedIn Ads, Google Ads, email automation).
- Structuring the sales pipeline and optimizing the conversion rate (+20%).
- Annual revenue growth of +27% over the period.
- Growth in qualified traffic +35% via SEO / SEA and targeted campaigns.
- Development and SEO: âŹ80,000 revenue in the first six months.
- Monitoring business KPIs (Revenue, CAC, LTV) and data-driven reporting
- 321foundedCustomer Success ManagerTECHAugust 2022 - October 2022 (2 months)Paris, France- Livelocal: Marketplace promoting tourist activities in the Atlantic arc- Management of customer bookings and chat within the platform (conversion rate: 73%)- Updating the CRM management tool (Hubspot) and various SaaS software (Intercom, Airtable)- Proofreading and integration of activity descriptions on the platform- Content creation on WordPress
- ReeviveDigital Project ManagerENVIRONMENTALSeptember 2022 - September 2023 (1 year and 1 month)Paris, France- Management and consulting for a designated client portfolio.- Needs analysis and personalized recommendations for client satisfaction and retention.- Relay client needs and formulate recommendations for optimizing user experience.- Strategic support for clients to maximize solution value- KPI analysis and monitoring- Relevant recommendations & business development: be proactive, share best practices and use cases adapted to each client, develop new use cases- Ensuring continued use of the solution by our clients to maintain current client renewal rates- Participation in product evolution / Identify and relay client needs/requests internally- Regularly conduct client interviews to understand their needs and inform the roadmap.
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Education
- Master in ManagementSKEMA BS2023Cours suivis: Stratégie et Business Digitaux - Big Data et Marketing Prédictif - Business intelligence with data mining- Digital Growth
- Financial and Accounting ManagementENCG Kenitra2020Cours suivis: Managmenent stratégique- Intelligence économique- Stratégie financiÚre - Audit financier et comptable
Certifications
- Google AdsGoogle2023