Freelancer profile translated to English.
Back to original languageAbout Sylvia
Content creator for 6 years, my academic background in languages, literature (hypokhâgne), and political science has allowed me to write for a web magazine and blogs. My experience as an editorial project manager in an agency led me to conceptualize a magazine's editorial line, organize it, produce its content, assemble it, and print it. Proficiency in digital tools has become essential in our time. After a Master's degree in 2014, I validated an expertise certification in SEA/SEO (natural and paid referencing) and SMA (advertising space purchasing on social networks) this year. In the fields of marketing and communication, I have also worked on more innovative UX projects involving augmented reality animation on smartphones, should projects of this nature be offered to me.
I send my portfolio upon request.
French
Native or bilingual
English
Native or bilingual
German
Conversational
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Nikon-Essilor Co., LTD.Marketing and Communication Project ManagerMEDICALFebruary 2014 - March 2015 (1 year and 1 month)Tokyo, Japan- Creation of the official Nikon France website www.nikon-lenswear.fr (project, design, content)- Project ownership for updating the sales application on mobile and iPad- Testing functionalities and sections, user journey monitoring,- Bug reporting, ergonomics, app responsiveness (back-and-forth with developers)Online communication- Email and newsletter distribution, community management, product launch campaigns- Editorial content creation for B2B catalog, brochures, press kits
- FisheyeEditorial Project Manager, Account ManagerCULTUREAugust 2017 - April 2018 (8 months)Paris, FranceProduction of the Christmas 2017 magazine - 200,000 copies- Audit and benchmark, creation of editorial line, content plan, product information gathering- Creation of editorial line, production, content creation, proofreading and correction- Print launch- Graphic creative intentionsAccount management, Project Management- Retroplanning- Project lead, coordination between teams of journalists, creatives, client- Layout of project progress documents accessible to the client.- Regular progress updates with the team and the clientAugmented reality UX campaign- Coordination and briefing of teams: graphic designers, copywriters, SR, creatives, videographers, app developers, augmented reality agency- Content creation phase (video/photo): selection and briefing of creatives, project monitoring- Augmented reality animations – back-and-forth with AR developers- Campaign content (storytelling, creation of a media plan)Event Management Photo Fair, Paris Photo: communication and organization, photo exhibition
- MoiWeb Content Writer, CopywritingPRESS AND MEDIAJune 2016 - Today (10 years)JournalismCopywritingPhotographyBrand DesignSocial MediaPhoto StylingProduct PhotographyE-commercePrint and Web Editorial Content
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Education
- Master2 Marketing and ManagementAmiens Business School2014Commerce et management, spécialisation marketing
- Bachelor's Degree in Political ScienceUniversity of Picardie Jules Verne2013Sciences politiques
Certifications
- Digital Marketing Expertise SEA SEMOreegami2020