Freelancer profile translated to English.
Back to original languageAbout Sylvia
A true communication jack-of-all-trades, I can assist you in developing your digital communication and public relations strategy. Need content for your website? Catchy phrases for your online advertising campaign, or a script for your voice-over? I'll take care of it! In terms of public relations, I'm nicknamed "the girl who whispers in journalists' ears".
My copywriting portfolio includes: Le Trot, La MACSF, DUOO, PMU, Toshiba, PARISS, Tignes.
My public relations portfolio includes: Les Echos, Bloomberg TV, Le Figaro, Forbes France, BFM TV, Le Mag IT, 01NET, Programmez! L'Informaticien, L'Argus, AutoPlus.fr, Clubic, Maddyness, FrenchWeb, L'Usine Nouvelle, L'Usine Digitale, Le Journal du Grand Paris, IT Social, Numerama, Le Journal du Net, Le Monde Informatique, ZDNet etc...
I have also written for National Geographic, National Geographic Traveler, Numerama, Ça M'intéresse, Cheval Magazine, Golf Magazine, Singularity, French Morning...
English
Fluent
French
Native or bilingual
German
Conversational
Can work on-site
Paris (up to 50km), Paris (up to 100km)
Experience
- DS FilmsPublicistSeptember 2025 - Today (11 months)New York, NY, USA• - Led the international PR strategy for GROUP: The Schopenhauer Effect, aligning press, social and partnerships around key theatrical moments• - Secured a top-tier media coverage including a Hollywood Reporter article, and drove outreach across film, culture and psychology verticals• - Positioned the film within broader conversations around mental health and introspection to expand editorial reach beyond traditional film press• - Supported the international positioning of Malika: Warrior Queen, contributing to announcement strategy and cross-market visibility (including co-production narratives)• - Managed stakeholder communications (producers, director, partners) and coordinated interviews, media briefings and spokesperson preparation• - Designed and executed the social media strategy, and oversaw press materials, reporting and campaign performance tracking to support the broader visibility of DS Films
- Norfolk ProductionsPublic Relations ConsultantFebruary 2025 - April 2025 (2 months)• - National and regional press campaigns for the short film THE MAN WHO COULD NOT REMAIN SILENT - CÉSAR & OSCAR campaigns• - Distribution & follow-ups• - Interview coordination• - Monitoring
- MyHeritagePress Officer - French territories (FR/BE/CA/CH)November 2024 - Today (1 year and 9 months)France• - Develop and execute a comprehensive PR strategy to enhance MyHeritage's brand visibility.• - Distribute press releases to announce product launches, updates, and milestones.• - Pitch compelling story ideas to media outlets to secure coverage in print, online, and broadcast channels.• - Coordinate interviews and media opportunities for MyHeritage executives and spokespersons.• - Research and identify emerging trends and opportunities in genealogy and DNA testing to inform PR campaigns. (CH & BE only)
Reviews
Ludwig
Brain Capital Management
Reviewed on 12/20/2020
Sylvia was responsive, very relevant, and went beyond my initial expectations. I will certainly work with her again.
C
Clara
CITYKOMI
Reviewed on 11/16/2020
Sylvia perfectly understood our needs to support us on a first PR campaign.
Bold and proactive, she didn't relent in her efforts to secure great coverage for us.
Undoubtedly, it was a great first collaboration!
Recommendations
ET
FU
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Education
- Master's degree in JournalismISFJ Paris2012Top 5 de la promotion. Mention TB.