Freelancer profile translated to English.

Description

Digital and communication strategy consultant, I support leaders (public sector, SMEs/ETIs, startups) in their transformation in the age of digital technology and artificial intelligence.

I work at the intersection of strategy, influence, and performance to:

Structure high-impact communication strategies
Manage digital systems (web, social media, data)
Integrate AI as a lever for transformation and competitiveness
Align image, brand, and business objectives

My approach: combining strategic vision, operational execution, and innovation to create effective, measurable, and sustainable communication ecosystems.

I work directly with general management and executive committees, with a strong focus on results, meaning, and commitment.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Poitiers (up to 50km)

MertonCorp
Founder Manager
October 2024 - Today (1 year and 10 months)
Poitiers, France
Outsourced communication management. Support for leaders in communication and marketing. Coaching and training. Website creation, audit, and redesign.
Communication Strategy Training Webmarketing Strategy Website Design SEO Audit
Maison Graciet
Webmarketing Manager
March 2021 - June 2024 (3 years and 3 months)
Dissay, France
Creation and monitoring of webmarketing strategies for agency clients: audit, benchmark, personas, editorial and referencing strategy, reporting… Team management. Management of the agency's training department (Qualiopi certified)
Webmarketing Strategy SEO Content Marketing Communication Strategy Training
Universités Bordeaux Montaigne
Lecturer
EDUCATION AND E-LEARNING
January 2014 - January 2022 (8 years)
Bordeaux, France
Digital communication strategy courses for Master 1 and Master 2 levels (4th and 5th year of higher education) for the Communication and Generations Master's program.

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University Diploma in Transmedia / Storytelling
Bordeaux Montaigne University
2014
Transmédia / Storytelling
Business creation and takeover
University of Poitiers
2010
création et reprise d'entreprises

Check out Sylvain's education

Mastery of Quality in Web Projects
OPQUAST
2022
Mastery of Quality in Web Projects Web Project Management Communication Project Management Marketing Project Management Web Quality

Sylvain Vaucher

Digital strategy, communication, transformation

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