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Sylvain LazaroSL

Sylvain Lazaro

Partnerships Director

€850/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Sylvain

Partnerships are a little-known lever for generating business and improving your brand's visibility.

A partnership is not a classic sale, it's much more than that! It's a winning strategy in the medium/long term.

A successful partnership is 50% a matter of human relations! Your partnerships manager must therefore be an ambassador for your brand, know your offer perfectly, that of your partners and manage to harmonize everything!

In principle, this is when I come in!

More than ten years of experience both as a business creator and in managing partnerships for national and international groups.

My specialities:
- create links, make partners want to work with me
- define a partnership strategy with very clear priorities
- digital platforms
- the management of self-employed workers: CEO / CFO / HRD / professional athletes / high-level consultants / personal trainers / VTC drivers: whatever the profile, the recipe is the same

Some distinctions:
- Top 10 entrepreneurs who are shaking up Toulouse (La Tribune)
- European Award - Cultural Ambassador Gympass (2019)
  • English

    Fluent

  • Spanish

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Toulouse (up to 100km)

Experience

  • Bras Droit des Dirigeants
    Partnerships Manager
    CONSULTING AND AUDITS
    November 2020 - Today (5 years and 6 months)
    - Definition of a partnership strategy to supply our 110 franchisees specialized in CFO / HRD / CFO / Sales Director / Marketing & Digital Director with leads

    - Creation of a pool of national partners
    Partnerships Corporate strategy
  • SnapCar / LeCab
    Operation Manager Frace
    TRANSPORTATION
    September 2016 - May 2019 (2 years and 9 months)
    Paris, France
    French leader in VTC on the Business offer

    - Management of more than 3000 partners throughout the territory (selection, loyalty...)

    - Operational relations with major national accounts (SNCF, Air France, Volvo, Airbus ...)

    - Management of the Supply/Demand balance

    - Definition of the French operational strategy (excluding Paris)
    Partnerships Business development
  • GYMPASS
    Head of Partnerships
    SPORTS
    May 2019 - September 2020 (1 year and 4 months)
    Paris, France
    Company present in 14 countries, world leader in sports offerings for businesses.

    - Development of strategic partnerships

    - Market analysis / Competitive intelligence

    - Representation of the company to national partners

    - Implementation of the commercial strategy

    - Network of more than 2000 partners

    - Management of an expanding and retaining team

    - Creation of close links with strategic partners
    Partnerships Business model Business development

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Education

  • Master in Competition Law
    University of Economic Sciences of Rennes
    2005
  • Master in Management - Entrepreneurship
    Toulouse Business School
    2010

Skill set

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