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Suse WimmerSW

Suse Wimmer

Brand Strategist & Designer

€680/day
Hennef (Sieg), DE
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Suse

Hi, I'm Suse ~ I am a brand strategist and communications consultant – and I also implement designs directly.

I solve problems that disguise themselves as design problems.Entrepreneurial goals are often not achieved due to what is not visible on the surface – perhaps due to unclear positioning, diluted messages, or a brand that doesn't fit what you actually do.

When something doesn't work, I get to the bottom of it. Honest, direct, sometimes uncomfortable – but always with the goal of finding a practical solution.

What I do:
  • Brand strategy & relaunch
  • Communication concepts
  • Visual concept & implementation
  • German

    Native or bilingual

  • English

    Fluent

Can work on-site
Hennef (Sieg) (up to 50km), Bonn (up to 10km), Köln (up to 10km)

Experience

  • Susanne Wimmer Design
    Concept, Language & Graphics
    May 2014 - Today (12 years and 3 months)
    Hennef, RP, Germany
    Many freelancers and/or entrepreneurs have enough to do – just not what they actually want. The clients they actually want to serve don't find them. Or they constantly get asked for the wrong thing.

    I find out where the gap lies – between what someone does, and what is left of it externally. This starts with understanding what someone really offers or actually wants to offer. From this, a clear core is distilled – a positioning that is right and holds up. And only then does what is meant to be visible emerge: concept, language, design – whatever is needed to reach the right customers. So that the customers one actually wants to serve are also reached.

    I see myself not just as a service provider, but as a partner for targeted and efficient communication – in terms of content, visuals, and to the point. I work with my clients on their success model and implement it together with them.

    Some examples from my portfolio
    - Revision (content and structural) of websites for medium-sized companies
    - Writing/revising advertising texts, marketing concepts, profiles, and website texts (DE+EN), etc.
    - Development and design of magazines, brochures, or catalogs (also other standalone print media)
    - Development of a new brand for sole proprietors, incl. corporate design, website, and initial business stationery
    - Rebranding and/or relaunch of an existing brand incl. web presence
    - Revision (content and visual) of presentations (primarily PPT)
    - Screen design (web + app)
    - Development & design of infographics (as part of editorial or standalone)
  • deswegen GmbH
    Graphic Designer
    May 2013 - April 2014 (11 months)
    Bonn, Germany
    As a member of a 5-person team, I was responsible for the development of visual concepts, creation, and illustration here.
  • Peragon eBusiness
    Graphic Designer
    June 2012 - April 2013 (10 months)
    50389 Wesseling, Germany
    Web design, screen design, logo development, corporate design, conceptual development of websites..

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Education

  • Communication Design
    Rhein-Sieg Academy for Fine Arts and Design RSAK Grey
    2010
    Kommunikationsdesign

Skill set

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