Freelancer profile translated to English.

Description

I am a communication consultant with over 20 years of experience. I develop strategies, content, campaigns, reports, and resources that connect values with people. I combine strategic vision, narrative sensitivity, and information visualization to transform complex information into understandable and relevant messages.

I have collaborated with brands such as Moventia, Brownie, Banc Sabadell, and Ecoalf in the creation of sustainability reports, as well as with public institutions in the design of communication plans, awareness campaigns, and sustainable educational resources. I also work in the audiovisual and cultural fields, integrating sustainability criteria into productions and supporting the implementation of labels like Green Film.

I believe in rigorous, inspiring, and transformative communication, and I am committed to transforming sustainable commitments into understandable, credible, and valuable narratives. Because only what is well communicated can generate trust, mobilize, and endure.

Industry field of expertise

Languages

Catalan
Native or bilingual
Spanish
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Barcelona (up to 50km), Vic (up to 50km)

Susanna Méndez Comunicación & Sostenibilidad
Professional Communication and Sustainability Services.
January 2018 - Today (8 years and 7 months)
I support companies and institutions in defining and executing communication strategies to highlight their commitment to sustainability. I develop content, campaigns, reports (EINF, GRI, CSRD, Global Compact), and resources that connect with key audiences and generate impact.

Featured Projects:

Sustainability Reports and Memoirs
o Moventia Sustainability Report (2019-2024). Content and graphic design.
o Brownie's Non-Financial Information Statement (2023-2024). Content.
o Ecoalf Sustainability Report (2021–2022). Content.

Corporate Strategy and Communication
o "Changing Lifestyles to Restore Nature" by Fundación Biodiversidad. Communication strategy.
o Extremadura 2030 Circular Economy Strategy by the Junta de Extremadura. Public communication.
o Banc Sabadell's Sustainable Commitment. Strategy and content.
o Corporate presentation on sustainability for Lucta.
o Communication strategy and rebranding for Nexes.
o Lactium's Sustainability Program and strategy.
o Stand at Tomorrow Mobility World Congress for Moventia. Content and graphic design.

Institutional Communication
o Conceptual maps and infographics for BCN Activa. Concept and content.
o Interactive content "The Benefits of Trees in the City", "Move Properly". Content.
o Communication plan for the campaign on the energy use of biomass. Strategy.
o Usage plan for Casa Capell in Mataró. Communication and graphic design.
o Communication plan for "Study of Environmental Education Projects in Sant Boi de Llobregat".
o Presentation "Effective Communication: The Challenge of Seducing and Persuading".

Audiovisual and Cultural Sector
o Green Film Label. Implementation in the TV program Kanviem?
o Environmental diagnosis of the production company La Kaseta.
o Carbon footprint calculation for the feature film by Mr. Miyagi Films
Communication Strategy Content Creation and Writing Report Elaboration Sustainability Plan Corporate Communication
Spora Consultoría Ambiental.
Head of Communication Department.
January 2015 - January 2017 (2 years)
Project management and tender submission. Featured Projects: Campaign on bio-waste for Barcelona City Council. Environmental campaign for the Metropolitan Area of Barcelona. Conceptualization and coordination of the production of a large-format mobile interactive trailer for waste awareness.
Specialized Communication Communication Campaigns Waste Environmental Awareness Project Management
Anthesis Group (La Vola).
Head of Digital Communication Product.
January 2011 - January 2015 (4 years)
Design of external and internal communication strategies and plans, and development across online and offline platforms. Responsible for planning, economic and technical control of projects, and client and supplier relations.
Communication Strategy Corporate Communication Information Visualization Content Creation and Writing Specialized Communication