SKAbout Suren
As a Principal Product Manager with 15+ years of experience across fintech, healthtech, and AI-driven platforms, I specialize in building scalable, secure, and user-centric products that solve complex business problems. From launching high-impact fraud prevention systems with Stripe and Kount, to integrating loyalty APIs into e-commerce ecosystems (like Allē with SkinMedica), my work has consistently delivered measurable results—millions in revenue growth, 60%+ reduction in fraud, and streamlined operations across continents.
I’ve led product strategy and execution at both startups and enterprises including SimplePractice, Ameriabank, and Allergan Aesthetics. Most recently, I consulted for Nota by M&T Bank, where I helped define their SaaS go-to-market strategy and advised on pricing models tailored to the needs of small law firms. My input helped position Nota for scalable growth in a highly regulated industry.
My focus areas include digital transformation, platform integrations (CRM, PMS, core banking), AI-enhanced user journeys, and compliance-driven onboarding (KYC, KYB, HIPAA, etc.).
Now based in Armenia and open to travel across Europe, I’m looking to collaborate with mission-driven companies on:
AI-powered product experiences
Fintech and banking platform modernization
Marketplace, API, and platform product strategy
Rapid MVPs and GTM planning for startups
I combine deep product intuition with structured discovery (Mom Test, Cagan’s 4 risks, Lean Analytics) to deliver products that work—for users and businesses alike.
English
Native or bilingual
Russian
Fluent
Armenian
Native or bilingual
Can work on-site
Yerevan (up to 50km)
Experience
- Allergan Aesthetics, an Abbvie companyLead Product Manager, PlatformNovember 2024 - Today (1 year and 7 months)Irvine, CA, USA• Led product for Public API and Core squads that included: public api development for third party e-commerce and practice management software, Identity management and SSO and Just in time access for support team• Drove the integration of Allē loyalty into SkinMedica.com, increasing MAU by 30% through seamless login, embedded rewards, and checkout UX—delivering measurable growth via improved loyalty engagement• Launched Just-In-Time Access, a pivotal feature enabling the support team to seamlessly access customer accounts for on-demand troubleshooting, resulting in improved customer satisfaction and improved NPS score• Designed FHIR API specifications for third-party integration with Alle Rewards, facilitating access to consumer profiles, points, gift cards, and exclusive offers
- SimplePracticeSenior Product Manager, Platform, Data & AnalyticsDecember 2020 - August 2024 (3 years and 8 months)Santa Monica, CA, USA• Led product for Platform, Data analytics and telehealth squads that included: identity management, payment screening products, internal tools, payroll reports for group practices and Telehealth migration from twilio to chime• Recreated roles and permissions across the entire EHR platform, introducing new roles that enhanced the security of PHI and contributed positively to revenue by ensuring compliance and improving user access control.• Simplified payroll reporting for group practices based on insurance clearinghouse and explanation of benefits data that resulted in 300% saved time per customer per payroll• Implemented new fraud management tool called Kount that included integration with stripe payments for both mobile(iOS and Android) and web app channels which resulted in over $1 M in annual cost savings• Reduced customer acquisition cost by 15% by delivering seamless product led online payment application onboarding, payment screening and data import solutions• Launched 2-factor authentication and SSO (Cognito) and stayed compliant with HIPAA and HITRUST regulations• Worked on a pilot project to utilize AI for capturing therapy notes based on telehealth sessions• Designed FHIR APIs for connecting insurance claims data with third party providers• Hired and coached two associate product managers and mentored them to be promoted as product managers
- AmeriabankGroup Product ManagerJune 2016 - December 2020 (4 years and 6 months)Yerevan, ER, Armenia• Managed end to end implementation of the new CRM system that resulted in annual cost saving of $250K• Delivered bank's new digital loan origination platform for mortgage and credit cards products• Launched new trading platform, which was fully integrated with Citi Velocity's, Commerzbank's and Raiffeisen's FX trades with bank's core banking system that reduced trading customer' churn rate by 15%• Integrated FICO credit reporting and Loan origination systems• Worked closely with CEO and CTO and cross-functional stakeholders to plan and develop scope, objectives, deliverables, required resources, project plan and budget for new initiatives• Managed both local and international IT outsourcing relationships and budgets• Hired and coached associate product managers who were both later promoted as product managers
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Education
- M.B.APEPPERDINE UNIVERSITY, GRAZIADIO SCHOOL OF BUSINESS AND MANAGEMENT2008M.B.A
- B.A. - Business EconomicsUNIVERSITY OF CALIFORNIAB.A. - Business Economics