Freelancer profile translated to English.
Back to original languageAbout Aleksei
Your brand is one of the key drivers of your project's growth and development. That's why it's crucial to guide it in the right direction 📈
My name is Alekseï Strelnitckii [ A-lek-sey Strel-nitz-ki ], and I bring my business, design, and brand expertise to help you define, design, or transform your brand or visual identity.
End-to-end or ad-hoc support, always aligned with your challenges and values:
🧭 Define: strategic thinking around your brand
- Definition of your Identity: values, mission, ambition
- Alignment and rallying of all stakeholders around this vision
🎨 Create: visualize your brand's identity
- Design or transformation of visual assets for your brand platform: logo, colors, typography, etc.
- Capitalization and dissemination through the creation of a brand book or usage guides
🎬 Bring to life: deploy your brand and visual identity
- Creation of templates (PPT, social media)
- Interface design (website mockups)
- Creation of branded materials (digital, print, or physical, pitch decks)
🛳 Steer transformation: prepare and deploy change
- Operational monitoring of rebranding activities
- Project management for brand, communication, or digital projects
- Change management support
Working with me means working with 3 profiles in 1:
- Swiss Army knife profile: ESSEC Master's in Strategy and Management, 6+ years of experience in communication and digital consulting, 2+ years of training in design and art direction
- Multicultural profile: born in Russia, living in France for 7 years, I have worked with companies and associations in Europe, Asia, and Africa
- Committed profile: my 3+ years of experience in the non-profit sector have allowed me to develop skills in accessibility and sustainable digital practices
Looking forward to discussing your needs 📞
French
Native or bilingual
English
Native or bilingual
Russian
Native or bilingual
Norwegian
Basic
German
Basic
Can work on-site
Paris (up to 50km)
Experience
- Aletiq
On Malt
Brand identity refresh - AletiqTECHOctober 2025 - January 2026 (2 months)Paris, France- Market benchmark and moodboard construction to define and propose a few design orientations for the updated brand identity;
- Artistic direction to define an updated brand look & feel;
- Creation of a brandbook and a collection of ready-to-use brand assets.
- Bowency (ex Vivendi Sports)Graphic Designer, UX/UI Designer, and Communication ConsultantSPORTSSeptember 2023 - May 2024 (9 months)Paris, France
- Creation of PPT materials for all of Bowency's commercial offerings
- Creation of Bowency website mockups (currently under development)
- Communication strategy consulting
- WAVESTONESenior Communication and Change Management ConsultantCONSULTING AND AUDITSJune 2018 - July 2023 (5 years and 2 months)Paris, France
- Operational support for the rebranding of an international player in the logistics sector
- Development and implementation of the communication and change management strategy for the digitalization program of a company operating 5000+ hotels worldwide
- Support for a French energy sector player in defining and formalizing the value proposition of its data lab
- Support for 6 non-profit organizations as product manager and UX designer within the framework of the tech for good projects accelerator
Feel free to ask for anonymized examples of my work 😊
Reviews
M
Marine
Mise à jour de la plaquette - FBS
Reviewed on 3/16/2026
Having worked on the initial project with Aleksei, it was natural for me to turn to him for this update.
Once again, fluid communication, fast and high-quality work from the first proposal.
I can only recommend Aleksei.
Thank you again.
Mirtsa
Excellent collaboration – highly recommended - Aletiq
Reviewed on 2/5/2026
We had a great experience working with Aleksei. He delivered high-quality work, always on time, with clear and transparent communication throughout the project. He was very reactive, attentive to our feedback, and took the time to explain his choices and recommendations clearly.
The collaboration was smooth and efficient from start to finish, and we really appreciated his professionalism and ability to adapt to our needs. We will continue working with him on future projects and highly recommend him.
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Education
- One-year course in art direction and design project managementGorbunov Design Bureau (Russia)2023Direction artistique, gestion projet, UX/UI, marketing digital, graphisme
- Specialized Master's in International Strategy and ManagementESSEC Business School2018Stratégie, gestion, marketing