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Steve McdougallSM

Steve Mcdougall

API strategist, DevRel consultant, and backend dev

€579/day
Cardiff, GB
8-15 years

Average response time: 1 hour

About Steve

I help tech teams build better APIs, design exceptional developer experiences, and scale through developer-first strategy.


I'm a Senior Developer Advocate and API Consultant with a proven track record of working across fast-moving startups and product teams. I combine hands-on engineering with developer relations and content strategy to help you ship products developers actually want to use - and talk about.

What I bring:

- API design and DX audits - I improve how your APIs feel, function, and get adopted.
- Developer-facing content - From docs to tutorials, videos to blog posts.
- DevRel & community strategy - Building programs, feedback loops, and trust.
- Engineering Leadership - Technical guidance, internal tooling, and team enablement.
- Fast, senior-level execution - I ramp up quickly and deliver from day one.

Typical Deliverables:


- API design reviews + OpenAPI specs.
- DX teardown + onboarding flow improvements.
- Technical blog posts, guides, and developer docs.
- SDKs, CLIs, and integration examples.
- DevRel playbooks and advocacy roadmaps.

If you're building for developers, I'll help you do it faster, smarter, and with impact.
  • English

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • Lila Fuches
    Freelance Consultant
    TECH
    October 2024 - Today (1 year and 8 months)
    At Lila Fuches, I lead developer experience and API strategy - building the connective tissue between product and developers. I design scalable APIs, craft technical content that drives adoption, and architect community engagement to turn users into advocates. My role sits at the intersection of product, engineering, and growth - ensuring our platform isn't just functional, but developer-loved. From docs to SDKs, integrations to internal tooling, I make sure the tech speaks clearly, and the ecosystem thrives.
  • Treblle
    Developer Advocate
    TECH
    March 2023 - October 2024 (1 year and 7 months)
    At Treblle, I served as a Developer Advocate. Helping to bridge the gap between API tooling and the developers who depend on it. I created high-impact content, built demos, and engaged with the developer community to showcase how Treblle simplifies the API observability, monitoring, and lifecycle management. My work focused on making complex API workflows understandable, actionable, and developer friendly - while feeding insights from the community back into product strategy. Whether it was speaking, writing, or shipping code, my mission was to help developers ship better APIs, faster.
  • Geomiq
    Senior Engineering Manager
    TECH
    July 2022 - March 2023 (8 months)
    At Geomiq, I lead the engineering team to build the future of digital manufacturing. As senior engineering manager, I drove technical strategy, team growth, and product delivery - ensuring we shipping scalable, high-performance systems that connect manufacturers with customers in real time. I focused on aligning engineering with business outcomes, mentored developers, and architected systems that streamlined everything from quoting to production. It was a hands-on leadership role; balancing code, people, and vision to accelerate innovation across the platform

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Skill set

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