Stéphanie V.

• Management of the French sales team (Inside Sales and Account Manager)

Setting SMART sales objectives, motivating the team through 1-on-1s, training, and support during meetings and calls with existing partners and prospects.

• Identification of new growth opportunities in the French market

Researching new products, brands, services, and strategic partnerships

o +37% business volume for the top 30 sellers following a partnership with a web agency that attracted high-potential sellers.

• Implementation of prospecting, onboarding, and account development processes, and improvement of internal sales team tools

o Writing a sales playbook and automating CRM functionalities.

• Participation in new service development projects in collaboration with the Product Owner team (interface redesign, new shipping methods...).

• Analysis of key performance indicators and preparation of regular reports for management.

Experience in strategic partnership development, inbound and outbound prospecting, and leadership.

• Prospecting strategic partners and key accounts to develop the French market

Defining the customer profile (buyer persona) and optimizing conversion through pipeline monitoring and analysis using the CRM tool.

o +42% increase in the client portfolio at the team level.

• Implementation of an inbound strategy in collaboration with the marketing team, including acquiring a database, deploying a MemberGetMember referral program, B2B lead generation campaigns, landing pages, ad words, and social selling.

o 3 to 5 inbound leads converted per month.

• Close collaboration with the Customer Success team to ensure high-quality service and customer satisfaction through the implementation of common processes.

• Management and recruitment of a team of 2 Inside Sales.

Experience in key account management, sales optimization, and negotiation of promotional campaigns:

• Responsible for key account management, including incubation of small and medium accounts, ensuring ongoing client relationships.

• Analysis and implementation of action plans and annual sales strategies for key accounts.

• Optimization of the catalog, sales, and seller services to increase the quality and diversity of products offered.

• Upselling of tools and display visibility, generating an average increase of 30% in seller business volume.

• Negotiation and implementation of promotional campaigns relayed to marketing teams responsible for loyalty, affiliation, merchandising, acquisition, social media, and SEO.