Stéphanie Rascol

After several experiences in PR agencies and within internal communication teams, I have developed multi-sector expertise in media relations. In 2018, I decided to go freelance to support my clients with greater flexibility and a tailor-made approach.

My role: to build and deploy a communication strategy adapted to each client, by defining key messages and the best actions to capture the attention of journalists and content creators. Specifically, this includes:

• writing and distributing press releases and press kits,

• creating and updating media lists,

• monitoring and identifying press opportunities,

• targeted follow-ups with journalists and content creators,

• monitoring and analyzing coverage.

I have had the opportunity to collaborate with start-ups as well as large groups, on topics intended for the general public, professional, national or regional press. This diversity has allowed me to acquire great versatility and a global vision of the press officer profession.

Conscientious and involved, I make it a point of honor to understand my clients' challenges and to promote their projects, products, or stories to the media. Contributing to increasing their visibility and sharing their successes remains a real daily motivation for me.