Freelancer profile translated to English.

Description

Digital Marketing & Omnichannel Strategy Consultant

Based in Madrid, after 3 years of experience in a large group as a sales operations manager and marketing coordinator, I now support companies in optimizing their digital and commercial strategy.

My skills:

*Omnichannel Marketing Strategy:creation and deployment of effective commercial actions in-store and online.

*Creation and structuring of web pages for commercial operations:Design and implementation of dedicated pages for events such as Christmas, Black Friday, sales, highlighting key offers and ensuring smooth navigation.

*SEO:creation, optimization and updating of product pages, integrating keywords to improve natural referencing and attract qualified traffic.

Stock monitoring and product updates: Daily stock verification, removal of out-of-stock products and replacement with relevant alternatives.

*Acquisition & Conversion:optimization of customer journeys to generate traffic and increase sales.

*Marketing Campaign Management:media plan management, digital device coordination, and performance monitoring.

*Reporting & Analysis:Monitoring commercial operation performance, reporting results, and adjusting actions to optimize outcomes.

My goal is to help you structure and boost your digital strategy to increase your visibility and commercial performance.

Digital Marketing and Omnichannel Strategy Consultant

Based in Madrid, after 3 years of experience in a large group as a sales operations manager and marketing coordinator, I now support companies in optimizing their digital and commercial strategy.

Industry field of expertise

Languages

French
Native or bilingual
Spanish
Fluent
English
Basic

Workplace preferences

Remote only

Primarily works remotely

Siège FNAC DARTY,
Cross-functional Operations Manager
September 2021 - March 2024 (2 years and 7 months)
Ivry-sur-Seine, France
Manage, orchestrate, and deploy commercial operations in-store and on the website
Define the year's operations
Operation coordination
Deploy operations (in-store/online)
Sales Project Management Digital Marketing Communication Project Coordination
Siège FNAC DARTY,
Sales Coordinator Assistant
September 2021 - July 2023 (1 year and 10 months)
Ivry-sur-Seine, France
Assist animation teams in building and coordinating the implementation, communication, and monitoring of commercial operations
Optimize and disseminate information to the network
Coordinate and manage the media plan and marketing strategy
Report and review commercial operations
Organize and plan store layout, in coordination with the Sales Department
Darty
Versatile Salesperson
September 2018 - August 2021 (3 years)
Paris, France
Cross-selling of products and services
Enter energy contracts
Sales and stock management
Shelf stocking and product facing
Ensure correct pricing, computer file, and offer labeling
Perform inventory and checkouts