Stéphanie Elyoufi

🎯 Objective: generate qualified leads and improve the profitability of acquisition campaigns.

✔️ Audit and optimization of existing campaigns

✔️ Definition of acquisition strategies aligned with business objectives

✔️ Creation, structuring, and management of Google Ads & Meta Ads campaigns

✔️ Performance analysis, tracking, and budget optimization

✔️ Testing of audiences, messages, offers, and ad creatives

✔️ Reporting and optimization recommendations

✨ An approach at the crossroads of digital marketing and sales, focused on lead quality, conversion, and business performance.

Development and management of a network of partner companies in the home care and early childhood sector through multi-channel prospecting actions. Promotion and marketing of distance learning programs to HR contacts, in line with companies' recruitment needs. CRM management and optimization to ensure precise follow-up of partnerships and leverage field feedback. Monitoring of activities through regular reporting and participation in the CFA's communication and promotion initiatives.

Digital transformation requires companies to have new talent trained in the latest digital practices! As a pioneer in e-learning apprenticeship training, ISCOD addresses a dual major challenge: facilitating young people's entry into the job market each year by training them for the jobs of tomorrow, and addressing the talent shortage impacting companies seeking increasingly qualified profiles.