Stéphanie Deslandes

Decorator and display artist at the Zodio headquarters.

The idea is to ensure that Zodio has its own identity. My ambition is to know how to showcase our products to give ideas, make the customer dream, seduce them, and facilitate sales.

During new store openings, I manage the overhead displays of our departments, the decoration of our creative lounges, the entrance area, creative chandeliers, and the search for decorative furniture that brings the store to life... To do this, I am responsible for creating specifications that will guide my team of display artists in stores during opening periods.

I bring creativity to Zodio by proposing creative ideas, based on a trend, on the theme of wall decoration, furniture, objects, sewing, yarn, lighting, clocks, tables, bathrooms... I create these objects and then produce the tutorial so that our customers can reproduce them at home. These creations and guides are visible on our website in the "Our products/Decorating ideas/I create" section and in the "Our workshops" section, where you can download creative guides (all creative guides from all stores, including mine, are gathered there).

I recommend setups with an explanatory trend book, which is offered in-store every 2 months, to enable sales advisors to create these atmospheres (entrance window, decorative podiums, tables, beds…)