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Stéphanie DelgadoSD

Stéphanie Delgado

Head of Influence

€650/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Stéphanie

Expertise in influencer marketing strategy, influencer relations, and event management.
10 years of international experience in PR & Influence agencies across various sectors: beauty, fashion, children's world, food, decor.
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Fluent

  • Portuguese

    Native or bilingual

Can work on-site
Paris (up to 10km)

Experience

  • Agence Ohlala L.i
    Head of Influence
    February 2018 - Today (8 years and 4 months)
    Île-de-France, France

    - Design the overall influence marketing strategy, ensuring its alignment with the brand's global communication plan;
    - Coordinate relations with influencers (public figures, partner companies, celebrities);
    - Maintain and nurture relationships with influencers to foster loyalty and unite them around the brand to be promoted; Identify and implement strategies to improve campaign performance;
    - Ensure constant monitoring of new practices and innovations in Influence Marketing;
    - Track the practices of competitors, existing influencers, and potential new KOLs (Key Opinion Leaders);
    - Organize influence campaigns according to the set budget;
    - Study campaign effectiveness;
    - Attend events (networking); Define creative approaches for influence campaigns. Brands: Glow Recipe, Malin+Goetz, Salwa Petersen, First Aid Beauty, Niche Beauty, GHD, Too Faced, Saeve, Elemis, Caron...
  • Stéphanie Delgado
    Freelance - Digital Media Manager
    February 2017 - January 2018 (11 months)
    Paris, France

    - Coordinate relations with influencers (public figures, partner companies, celebrities);
    - Maintain and nurture relationships with influencers to foster loyalty and unite them around the brand to be promoted; Identify and implement strategies to improve organic campaign performance;
    - Monitor results and Reporting Brands: MAISON CISSON PARIS IN AUGUST
  • Bureau de Presse Anne de Lajartre
    Digital Communication Manager
    May 2014 - February 2017 (2 years and 9 months)
    Île-de-France, France
    Strategic digital thinking
    - Support and recommendations for influence
    - Implementation of blogging and event operations
    - Presentation of complete Community Management reports
    - Management of Facebook, Twitter, Instagram, and Pinterest social media for the Anne de Lajartre Office
    - Content creation Influencer relations management
    - Contact initiation, collaboration/partnership proposals
    - Invitations to the showroom for brand presentations
    - Invitations to our events (press presentations, blogger evenings, open houses) Agency Website
    - Brief
    - Website updates Competitive intelligence

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Education

  • MBA, Marketing and Advertising
    MBA ESG
    2011
    MBA, Marketing et publicité
  • Certificate, Communication and Marketing
    FAAP - Fundação Armando Alvares Penteado
    2008
    certificat, Communication et marketing

Skill set (16)

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