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Stéphanie BrionSB

Stéphanie Brion

Product Manager | Facilitation & Product Culture

€600/day
Rouen, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Stéphanie

Many digital products fail not for lack of ideas, but for lack of alignment between vision, users, and execution.

That's where I come in.

As a freelance Product Manager, I help teams transform a product intention into concrete results, from discovery to delivery.

🚀 Specifically, I help to:
• clarify a product vision and build a realistic roadmap
• translate user needs into useful and achievable solutions
• structure and prioritize a value-oriented backlog
• streamline collaboration between business, design, and technical teams
• implement an effective work framework (agile, but above all pragmatic)

My approach is based on a balance between:
→ strategic vision
→ operational execution
→ team dynamics

As a former developer, I naturally bridge the gap between technical and product challenges, which helps avoid a lot of friction and wasted time.

🎯 I typically intervene in these contexts:
• a product to frame or reframe (unclear vision, unstable priorities)
• a team to structure or relaunch
• a need for scaling up (product organization, delivery)
• a key moment: launch, redesign, transformation

💡 What my clients appreciate:
a structured yet human approach, value-oriented, with a real ability to move things forward, not just frame them.

📍 Based in Rouen / remote and/or on-site interventions
📩 Available to discuss your product challenges
  • French

    Native or bilingual

  • English

    Conversational

Can work on-site
Rouen (up to 30km)

Experience

  • BearStudio
    Product Manager
    SOFTWARE PUBLISHING
    March 2025 - Today (1 year and 5 months)
    Rouen, France

    Product owner - Capfinances - 3 months

    Framing the implementation of a Life and Retirement Insurance Information Sheet for ongoing life events generating financial flows (increase, payment, arbitrage).

    Product manager & facilitator - Groupe BZ - 10 months - Continuation of my freelance mission with BearStudio (total mission duration: +2 years)

    Agricultural trading platform allowing farmers to sell their crops based on real-time market conditions.
    Mission:
    Structure the product vision, frame the MVP, support the development and deployment of a new platform to accelerate and increase the quantity of harvested crops.
    Interventions:
    • needs analysis, interviews, and business workshops
    • definition of product vision, roadmap, and MVP
    • product design with UX designer
    • writing user stories, backlog prioritization, and delivery management
    • analysis of impacts on systems, data, and processes
    • implementation of an internal agile framework
    • change management and team training
    • coordination of a product team of 8 people
    Results:
    ✅ +1000 contracts completed independently 5 months after launch
    ✅ ~1000 connected structures
    ✅ ~300 daily users
    Product Management Agility Product Ownership Product Strategy & Roadmapping Product Discovery
  • Indépendante
    Product owner
    SOFTWARE PUBLISHING
    July 2020 - Today (6 years and 1 month)
    Rouen, France

    Product manager, facilitator - Groupe BZ - 1.5 years - Initial freelance mission, continued with BearStudio.

    Product owner, manual QA tester - Vetsway - 2 years

    SaaS product for managing veterinary clinics.
    Context:
    Product covering appointment scheduling, consultation and medical record management, prescription editing (Public Health Code), billing (Commercial Code), stock management, and a pet owner portal (4 people).
    Mission:
    Lead product evolution in a complex and regulated business environment.
    Interventions:
    • functional design (user flow, wireframe) of new features in compliance with regulations
    • backlog management and prioritization
    • functional qualification and manual QA
    • continuous product improvement

    Product owner, facilitator - Norma - 6 months
    Participation in various software development projects, assistance with management, and agile coaching for development teams (8 people).

    Product owner - Cleyrop - 6 months
    Participation in building the product vision for a SaaS data platform in collaboration with the CPO, managing the backlog, testing, and demonstrations for specific needs of the Ministry of Health and Prevention (15 people).
    Agility Product Management Product Ownership Product Discovery Product Delivery
  • Matmut
    Product Owner / Agile Coach
    BANKING AND INSURANCE
    July 2019 - February 2020 (8 months)
    Rouen, France

    Product Owner of a Data Lab team of 7 people:

    - Backlog management, priorities, sprint goals
    - Communication and facilitation with the external environment of the team

    Agile Coach:

    - Assistance in increasing SCRUM maturity
    - Improvement of agile practices and software development by initiating and sustaining continuous improvement initiatives (user/developer collaboration, brainstorming with development teams, implementing "test & learn" iterations)
    - Introduction to story mapping
    - Facilitation of a "retrospective" seminar: "once upon a time" workshop (key events and gains since the team's creation), open sharing moments, feedback on a conference about anti-sabotage, thanks and congratulations with kudo cards.
    Agile Coach Agile Methodology Product Owner Facilitator Continuous Improvement

Recommendations

Clementine BlanchonCB
Youen CheneYC
FU
Clementine Blanchon and 2 other people have recommended Stéphanie

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Education

  • Master IPI–NT: Engineering of IT Projects - New Technologies
    Université de Lille 1
    2006
  • Master's Degree MIAGE: IT Methods Applied to Business Management
    Université de Lille 1
    2005

Skill set

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