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Stephane CoulonSC

Stephane Coulon

Marketing and Communications Director

€850/day
Nantes, FR
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About Stephane

25 years of experience in strategic and operational marketing. Large groups (Maaf, Valeo), SMEs and VSEs. Marketing and commercial plans, management of advertising, PR, communication, and design agencies.
Management of projects (brand launches, product launches...) in France and internationally.
Hierarchical management of teams of 30 people, and cross-functional management across 8 countries.
Currently managing my consulting firm, and on detachment for client assignments.
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Conversational

Can work on-site
Nantes (up to 50km), Paris (up to 50km), Bordeaux (up to 50km)

Experience

  • VETANOVA
    Founder and Manager
    CONSULTING AND AUDITS
    May 2012 - Today (14 years and 1 month)
    Nantes, France
    • Creation of marketing needs. No competition for 11 years
    • Operational and strategic audit and consulting
    • Launches of collections, quality controls, style and design
    • Drafting of specifications and commercial contracts
    • Management of tenders, price negotiations, securing international supply chain, adhesion to unions and executive committees...
    • Clients: ELIOR, Carrefour, BMW, Leroy Merlin, SNCF, Jardiland...
    Marketing ROI Consulting Indirect Purchasing Communication Strategy
  • MULLIEZ FLORY
    Marketing and Commercial Director
    RAW MATERIALS INDUSTRY
    September 2005 - January 2011 (5 years and 4 months)
    Nantes, France
    • Strategic repositioning: technological innovations, services, CSR, marketing...
    • Creation of the marketing and communication department
    • Breakdown into a commercial action plan & field application
    • Management of 30 people: marketing, stylists, sales representatives...
    • 250 clients: Mc Donalds, Géant Casino, But, EDF...
    Marketing Commercial Strategy Team Management CSR Strategy
  • Valeo Service
    Europe Marketing Manager
    AUTOMOBILE
    January 2003 - September 2005 (2 years and 8 months)
    Paris, France
    • International coordination, launch of cross-functional projects
    • Positioning of the VCS brand, enrichment of content and adaptation by country
    • International packaging redesign (Dragon Rouge agency)
    • Determination of the development strategy by distribution channels
    • Cross-functional management of 6 country marketing managers
    Marketing KPI International Team Management

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Education

  • Master in Economics and Marketing
    IAE Poitiers
    1992

Skill set

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