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Stéphane BarbotSB

Stéphane Barbot

Expert Communication Corporate and HR

€800/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Stéphane

I support communication and/or HR departments with the following expertise:

- Branding and corporate communication
- Consulting, design, and production of internal communication campaigns
- Employee advocacy program
- Definition of employer promises & EVP
- Design and writing of Employer Brand Books
- Design and production of integrated campaigns (film/print/digital...), some of which have won awards (Looking for talent - Mazars: Golden Dolphin - Cannes Corporate Film Festival / 1st Prize for Interactive Communication Festival Films & Companies)
- Design and production of employee engagement experiences x internal communication using Gen AI.

Latest distinction:
agap2 initiative (Winner of the HR and Tech Award at the Grand Prix de l'ANDRH 2025 and finalist of the Grand Prix du Hub France IA 2025)

- Creation and animation of a content sharing platform on LinkedIn for the 32,000 employees of the Groupama Group

- Production of individual social reports (BSI)
- Editorial support
- Activation campaigns
- Design and production of films (recruitment campaign)
- Rewriting of job offers
- Design and production of career sites

My references: Picard, Groupe Groupama, Coriolis Telecom, Saretec, Mobilité Mutuelle, AMF, Mazars, Groupe Schiever, agap2, Delaware, Piman Group..

Also founder of the MUST Employer Label, an initiative that labels employee pride. Among our first labeled companies are Groupe Groupama, Axa France, Poudre Organic, and Odigo.
  • English

    Fluent

  • French

    Native or bilingual

Can work on-site
Paris (up to 50km), Paris (up to 100km), Marseille (up to 20km), Lyon (up to 20km), Nantes (up to 20km)

Experience

  • LE MUST Employer
    Founder in charge of HR Communication
    HUMAN RESOURCES
    January 2018 - Today (8 years and 5 months)
    Paris, France
    As a corporate communication expert, I create innovative solutions to strengthen your company's engagement and image.

    Expertise:
    Branding - Internal Communication - Employee Advocacy & Engagement
    Corporate, Employer & Recruitment Communication
    Design/production of corporate, career & showcase websites

    Activation campaigns and integrated solutions (film, print, digital), multiple award-winning
    "Looking for Talent" – Mazars: Golden Dolphin – Cannes Corporate Media & TV Awards 2016
    1st Prize Interactive Communication – Festival Films & Companies 2016

    Innovative HR experiences using AI, award-winning: #Partagelaforce for agap2:
    HR & Tech Award – Grand Prix ANDRH 2025
    Finalist Grand Prix HUB France IA, AI & HR category 2024

    Also creator of the LE MUST Employer label, an employee pride initiative that counts AXA, Groupe Groupama, ODIGO etc. among its label holders
    More info at
    employer branding employee advocacy hr audit Internal Communication Employee Engagement
  • Märkvärdig
    Chief Executive Officer & Founder AGENCE MÄRKVÄRDIG - advertising agency with a Swedish accent
    May 2012 - January 2018 (5 years and 8 months)
    Paris, France
    Märkvärdig is an independent, hybrid advertising agency that assists you in designing and implementing your strategies by placing digital at the center. Crazy but sensible ideas.
    Clients: Toyota, SFR, Aigle, L'Expansion, Mazars, Deloitte, L'Agefi, Piaggio France...
    Copywriting User Experience Design UI/UX Design
  • Corellis
    Digital Partnership & Business Development
    January 2017 - December 2017 (11 months)
    Paris, France
    Corellis is a digital innovation and convergence agency. Working for major French clients such as Airbus, Pernod, Michelin... and startups, we enjoy cultivating synergies combining innovation, creativity, and technology. We actively encourage new ideas, innovative thinking, and experimentation to push the boundaries of what is possible in terms of usage and user experience.

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Education

  • MSc Marketing Specialization
    Paris 1 Panthéon-Sorbonne
    1999

Skill set

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