About Stéphane
English
Fluent
Spanish
Conversational
French
Native or bilingual
Experience
- BBCInternational B2B Communication & Marketing expertJanuary 2022 - Today (4 years and 5 months)Bordeaux, Paris, FranceCreation of the France hub of BBC, a European B2B creative agencyB2B communication strategy consulting for international brands (Equans, Goodyear, Nissan, Konecranes, Coloplast…)Management of brand strategy (branding/rebranding/positioning), content, campaigns and editorial planningRecruitment and management of a multidisciplinary team (creative, strategy, project)Supervision of the artistic direction and image of the supported brandsCoordination of service providers, partner agencies and European stakeholders
- DeloitteMarketing, communication & development managerJanuary 2018 - January 2022 (4 years)Bordeaux, FranceDesign and management of the regional communication & marketing action planDevelopment of an internal communication strategyContribution to employer branding: HR events, candidate communication, employee appreciationFrance-wide cross-functional missions (commercial projects, process standardization, national events e.g. Best Managed Companies)Close collaboration with HR, sales and partner teams to align messages and values
- Agence ShayaConsulting and Development DirectorJanuary 2014 - January 2018 (4 years)Paris, FranceCreation and deployment of B2C/B2B communication strategiesCreation, definition and management of Commercial policyExpertise: brand strategy, acquisition/loyalty, external communicationCoordination of strategic planningClients: Engie, BNP Paribas, Crédit Agricole, Allianz, Suez, La Fourchette
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Education
- Master Marketing / CommunicationESC LA ROCHELLE2006
- BA MANAGEMENT INTERNATIONALNORTHUMBRIA UNIVERSITY - NEWCASTLE2005