Freelancer profile translated to English.

Description

After many years in the private and associative sectors, I embarked on the adventure of entrepreneurship by opening a living space in Paris under the name efkeria. efkeria is a coffee shop, a neighborhood canteen, and a space available for all types of events (ephemeral, one-off, regular...) around themes specific to the soul of efkeria: well-being, solidarity & culture.

In parallel with this activity, I would like to support project leaders with similar or equivalent projects to help them achieve and flourish.

I would also like to make all my past professional experiences available to brands, houses, and organizations that may need my services.

This represents nearly 15 years of experience in communication, press relations, event management, brand image, strategy, project management, print & digital communication, and content creation; I would be delighted to bring you my expertise, contact me :)

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Greek
Native or bilingual
Spanish
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km)

EFKERIA
FOUNDER
RESTAURANTS AND FOOD SERVICE
September 2022 - Today (3 years and 9 months)
Paris, France
Following my parents' retirement at the end of 2021, who had been running a shop at 2 rue de Paradis for over 30 years, I decided I had to take it over to keep it in the family. Thus, in 2022, I undertook the renovation of this space to transform it into a living space in the heart of the 10th arrondissement. After 9 months of work, in September 2022, efkeria was born.
efkeria is a coffee shop, a neighborhood canteen, and a space available for all types of events (ephemeral, one-off, regular...) around themes specific to the soul of efkeria: well-being, solidarity & culture.

The objective is to nourish in the broadest sense, at the cafe/canteen with seasonal products and homemade recipes, in the pop-up space through holistic practices and workshops that nourish the body & mind, and then through each other, passers-by, or regulars of the establishment who foster connections and exchanges that nourish the heart.

efkeria means second chance/opportunity in Greek, one of my origins along with Spanish from my mother. A second chance for the premises but also for the furniture that was found with love and resilience; then a second chance for this professional integration project which I hope will see the light of day, one day.

Open from Monday to Saturday, efkeria is a break from the Parisian hustle and bustle.
Project Management Social Media Communication Strategy Financial Analysis Financial Reporting Team Management Branding Branding & Identity Business Creation
Les Restaurants du Coeur
IMAGE MANAGER
CIVIC AND SOCIAL ORGANIZATIONS
September 2013 - September 2019 (6 years and 1 month)
Paris, France
IMAGE MANAGER - 2014-2019
Ensures the respect and consistency of the association's image through a defined communication plan and the means to develop its visibility and convey its messages and needs.
• Implementation and monitoring of the omnichannel external and digital communication strategy
• Monitoring and production of Restos publications: annual report and its review, campaign brochure, the essential, posters, milk/egg donation brochures, ISF donation brochure...etc.
• Management of the website www.restosducoeur.org and steering of its redesign
• Monitoring and management of social media (Facebook, Twitter, Instagram, YouTube, Viadeo, LinkedIn)
• Close collaboration with the headquarters' support departments, including the donor service (marketing/fundraising): reflection on the development of new forms of donations and provision of content for their communication tools
• Responsible for the communication of the Restos du Coeur partner portfolio
• Monitoring and production of Restos photo reports
• Support for the organization of internal & external events (general assembly, internal and external campaign launches, national collection, presence at festivals (We Love Green, Solidays...)
• Ensures the proper use of the association's name and image in the context of national and local events benefiting it
• Provision and logistical monitoring of communication tools for headquarters and local branches
• Supervision of other departmental activities: press & media relations, internal communication
• Management of the volunteer and employee team

EXTERNAL COMMUNICATIONS OFFICER - 2013-2014
Implementation of measures to convey the association's messages and needs and to develop its visibility:
• Press and media relations: relations with the press, organization of reports and interviews with the president, writing and layout of press releases and kits, evaluation of media coverage and indicators, operational monitoring of media partnerships (TF1 & RTL) within the framework of the call for tenders (short TV and radio segments, shows, documentaries, donation appeal spots, etc.)
• Monitoring and production of Restos publications: annual report and its review, campaign brochure
• Monitoring and management of social media (Facebook, Twitter, Instagram, YouTube, Viadeo, LinkedIn)
• Responsible for the communication of the Restos du Coeur partner portfolio
Communication Strategy Digital Communication Print Communication Social Media Project Management Event Management
LVMH
PRESS RELATIONS OFFICER FRANCE & EMEA
FASHION AND COSMETICS
January 2010 - December 2011 (2 years)
Paris, France
• Journalist relations France & creation of press kits and releases
• Organization of press and public relations events
• Coordination of press relations and press events for subsidiaries (16 countries)
• Marketing: monitoring validation of prices, names, and product information, and monitoring Sephora product shoots with marketing teams
• Logistical monitoring of press quantities for France and Europe
• Newsletter writing: for internal communication at LVMH and for subsidiaries
Press Relations Event Management Communication