Stefano Fresch

Webflow Developer and Web Designer at the Webcraft agency, specializing in the design and development of custom and high-performance websites using Webflow. Participation in the creation of intuitive user experiences through expertise in UX/UI design. Execution of graphic design and visual identity projects, with particular attention to brand consistency and impact. Proactive collaboration with the team and clients to deliver customized solutions aligned with their strategic objectives.

Management of digital tools: web design and website development (Webflow), content creation and writing, social media (Instagram, Facebook, Tiktok), video editing (Cupcut), newsletters and copywriting (Mailchimp), illustrations and graphics (Illustrator, Procreate, Canvas), product photos, image retouching (Photoshop), animations (After Effects).

Digital communication strategy: SEO, display advertising, Google Business, directories, social media, competitor analysis, audience measurement and analysis.

Website and e-commerce management (Webflow): website creation, redesign, and evolution, natural referencing optimization.

Packaging and graphic design: design of graphic identity and design for product packaging, menus, stickers.

Delivery platform management: Deliveroo, UberEats, JustEat.

I worked with AMC on optimizing amcsa.fr using Webflow. I improved desktop and large screen versions, optimized tablet and mobile versions, and performed general debugging to resolve display issues and make the site responsive. I ensured 100% responsive content, improved text alignment and layout, and created new landing pages and graphics.