Freelancer profile translated to English.

Description

Are you looking for project support? From ATL to BTL or maybe even TTL? B2B or B2C?

My range of services includes not only creative conception but also a hands-on mentality with which I implement budgets or projects in a structured and organized manner from A to Z.

With my many years of professional experience, I also require only a very short familiarization period in your agency, your company, your project, or when supporting your team.

My focus areas are brand management, 360-degree campaigns including social network integration, sales promotion including personal promotion, trade fairs, events, online, strategy, conception, consulting, project management, calculation up to interim management as well as personnel management and development.

As my soft skills, I would describe "old school" advertising, structured, confident, social skills, eye for the big & small, flexible, stress-resistant, confident in presentations, proficient with Mac and PC.

Languages

German
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Köln (up to 50km)

AHA! Agentur für Handelsmarketing
Conceptioner
CONSULTING AND AUDITS
September 2021 - November 2021 (3 months)
Köln, Germany
(Team) conception and creation of a pitch presentation for Bayer AG for the launch of the new brand Bepanthol DERMA, including creation of advertising material texts and briefing and coordination of layouts with the creative department. After winning the account, detailed conception and implementation of a 46-page e-detailer for the presentation of the brand and the communication measures for the entire year 2022 with the target groups sales force, pharmacists/owners, PTAs and end consumers.
antwerpes ag
Interim Account Management
CONSULTING AND AUDITS
July 2021 - November 2022 (1 year and 5 months)
Köln, Germany
Classic account management for various pharmaceutical clients in the fields of oncology and nephrology, including support in the implementation of style guides, advertisements, online banners, 1:1 emails, postal mailings, brochures for sales force, doctors and pharmacies, trade fair stands and presentations.
Saatchi & Saatchi
Account Management
CONSULTING AND AUDITS
June 2021 - July 2021 (1 month)
Düsseldorf, Germany
Management of Renault Austria and Renault Germany with a total of four campaigns for the ZOE E-TECH, TWINGO ELECTRIC and CLIO models in the areas of TV, radio, OOH and digital.

Focus areas: Briefing creative department, coordination of campaigns and storyboards with clients, and international coordination with headquarters in Paris, coordination and organization of film and sound studios, offers/budgets, voice actor selection, media and digital media agencies, and all involved trades up to the dispatch of all broadcast copies and OOH media.