Freelancer profile translated to English.
Back to original languageAbout Sothirasa
I design visual universes and creative content designed to enhance brand image and capture attention on social networks.
Specializing in digital art direction, social media, and content creation, I assist brands in developing engaging visual concepts and content adapted to current usage.
I am involved in:
- Art direction
- Social media design
- Branding & visual identity
- Creative concepts
- Photo & video content creation
- Video capture & interviews
- Backstage content & social media formats
- Moodboards & visual direction
- Coordination and monitoring of creative projects
My approach combines aesthetics, visual storytelling, and an understanding of digital trends to create modern, coherent, and high-performing content.
Thanks to a dual creative and organizational approach, I can be involved in both artistic reflection and the management and coordination of content projects.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 10km), Marseille (up to 10km), Bordeaux (up to 10km)
Experience
- IndépendantSocial Media Art DirectorPRESS AND MEDIAApril 2025 - Today (1 year and 2 months)Paris, France- Creation of visual identities and graphic variations for social networks, ensuring visual consistency adapted to digital usage.- Creative consulting and brand image audit to support clients in developing their visual and social media presence.- Production of on-site content: video capture, interviews, and content creation for digital platforms.Clients / collaborations: Boiling, Technopol, O2zone, Untz, Disquaire Day…
- AxioneArt Director & Social Media DesignerNovember 2023 - November 2024 (1 year)Malakoff, France• - Art direction and creation of digital content (LinkedIn, Instagram)• - Adaptation of the graphic charter on social networks• - Production of photo & video content, from capture to post-production• - Design of graphic materials for internal communication (posters, newsletters...)• - Collaboration with photographers, agencies, and field teams
- Boiling360 Content CreatorJune 2021 - November 2024 (3 years and 5 months)Paris, France• - Participation in the redesign of the media's art direction.• - Adaptation of the graphic charter on Instagram (templates and editorial formats).• - Creation of photo, video, and live content on the ground, for a community of +45k followers• - Conducting artist interviews in collaboration with the agency Steer Management
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Education
- Artistic Director in Graphic Design / DA, Graphic DesignCampus Fonderie de l'Image2024Directeur de creation en design graphique / DA, Design graphique
- Bloomberg Market Concept Motion DesignBloomberg Market Concept Motion Design