Freelancer profile translated to English.
Back to original languageAbout Soraya
Passionate about new technologies and user behavior, I am a marketing professional with over nine years of international experience.
Perfectly bilingual, I can analyze and plan strategies for application in several countries, manage accounts in French and English, and work with diverse teams.
My agency experience has allowed me to work with all sorts of companies with different challenges and objectives, which has helped me develop a broad understanding of the impact of digital marketing.
I have worked on major accounts (L'Oréal), luxury accounts, smaller local accounts, as well as non-profits on a pro bono basis.
I am curious and open to working on new mandates that will allow me to help companies with diverse backgrounds and challenges.
Do not hesitate to contact me to discuss your needs.
Looking forward to working with you.
French
Native or bilingual
English
Native or bilingual
Can work on-site
Lyon (up to 10km), Paris (up to 10km)
Experience
- La FuséeTrainerDIGITAL AND ITAugust 2021 - Today (5 years)Montréal, CanadaDigital strategy trainer for SMEs and students interested in developing knowledge and expertise in digital marketing.
- LabeliumAccount DirectorDIGITAL AND ITMay 2021 - Today (5 years and 2 months)Montréal, CanadaCreation and implementation of high-performance digital strategies.Management of a team of 4 people.Responsible for client relationships and the successful execution of tactics to achieve objectives.
- LABELIUMAccount ManagerDIGITAL AND ITJanuary 2018 - July 2019 (1 year and 7 months)Montréal, CanadaSEA/SEO account management for clients in various industries (publishing, fashion, beauty, luxury goods) in different territories (Canada, US, international).Strategic planning and support for renowned clients (Biotherm, Giorgio Armani Beauty, YSL Beauty, Kerastase, Mackage, Valmont, Bayard among others). Setup, audit, and account management. Performance analysis.
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Education
- Master Management - Digital BusinessMcGill, Montreal, Canada2019Formation anglophone en management avec spécialisation en gestion digitale.
- Bachelor's degree in Communication and AdvertisingUniversity of Montreal, Montreal, Canada2016Formation en communication interne, externe et spécialisation en publicité traditionnelle et digitale.
Certifications
- Google AdsGoogle2018
- Google AnalyticsGoogle2019