Freelancer profile translated to English.

Description

• Pharmacist with an MBA & 10 years of experience in International Marketing & Sales and subsidiaries

• Brand & product management / B2C & B2B Strategies / Distribution / Communications / Training / Project Management / Multicultural Management

• Multicultural profile with 5 languages spoken fluently

Languages

French
Native or bilingual
Spanish
Native or bilingual
English
Fluent
Italian
Fluent
Arabic
Fluent

Workplace preferences

Remote only

Primarily works remotely

Laboratoires Dermatologiques d'Uriage
Regional Sales Director
MEDICAL
January 2021 - May 2022 (1 year and 4 months)
Paris, France
Direct management of the distribution of the Apivita brand in Belgium in a brand launch context

Sales force management
Definition of distribution strategy
Definition and monitoring of KPIs
Development of sales tools and trade marketing operations
Seminar organization
Distribution Strategy Business Development Team Management Sales Director
Laboratoires Dermatologiques d'Uriage
International Coordinator (for Uriage and Apivita brands)
MEDICAL
September 2018 - May 2022 (3 years and 8 months)
Paris, France
Internationalization of head office services and establishment of direct service in Europe
Coordination of head office services to ensure international launches
Revenue build-up, investment definition, profit optimization
Assortment definition, merchandising, and trade marketing operations
Monitoring of countries and implementation of operations to generate revenue
Creation of the Sell Out unit: strategy, plans, budgets, organization
Launch of the Apivita brand in Europe
Direct management of the Apivita sales force in Belgium

Business Development Internationalization Strategy Project Management Cross-functional Management Marketing
LABORATOIRE NATIVE
International Marketing & Sales Manager
FASHION AND COSMETICS
June 2022 - June 2025 (3 years)
Paris, France
Total relaunch of the group's 4 brands (following the acquisition of the same from L'Oréal and Alès Group)
Development and execution of marketing strategies (subsidiaries and distributors)
Development of distribution strategy
Development of global campaigns and coordination of head office departments (marketing, communication, digital, training, R&D, logistics, customer service, finance)
Support for countries in local adaptations
Definition of budgets per country
Country/head office coordination: feedback; insights, best practices
Creation of Sell Out structure: strategy, plans, organization
Definition and monitoring of KPIs