Freelancer profile translated to English.
Back to original languageAbout Soraya
Do you want to improve your digital strategy and develop your visibility on social networks 🚀⚡?
You are in the right place đź“Ť!
👉 With my extensive experience in digital communication (L'Oréal, Orange, SNCF), I will help you boost your business with an effective action plan:
✔️ Audit and assessment of your social media ecosystem
✔️ Definition of target audiences and the message to convey
✔️ Creation of creative concepts
✔️ Design of the communication kit
✔️ Writing of talking points
✔️ Deployment of the concept
✔️ Monitoring and analysis of KPIs
đź’ˇ In parallel, I manage the community management of your platforms by applying the appropriate editorial and graphic guidelines, as well as ensuring your e-reputation.
🎬 I am also a video director specializing in Instagram Reels and Tiktok content, major formats in today's digital ecosystem.
🎯 Contact me to discuss your goals further!
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- DR SMILESocial Media ManagerHEALTH AND WELLNESSJanuary 2023 - Today (3 years and 5 months)Marseille, FranceDefine and guarantee the communication strategy on Facebook and InstagramContent creation and publication coordination: creation and monitoring of the editorial calendar, validation of content in compliance with brand image, publication, performance monitoring.Moderation, e-reputation, and community managementLeading a weekly meeting to stay updated on news for content creationShooting and editing videos for social networks.Implementing social media monitoring: tracking trends, tools, and best practices
- MediameetingSocial Media ManagerTRANSPORTATIONSeptember 2021 - Today (4 years and 9 months)Marseille, FranceDefine and guarantee the communication strategy for SNCF TER SUD on Facebook, Twitter, and InstagramContent creation and publication coordination: monitoring the editorial calendar, validating content and respecting brand image, performance monitoring.Implement social media monitoring: tracking trends, tools, and best practices Lead the weekly communication meeting and act as the interface between national directives and regional needsLaunch and manage the Instagram page and create video content (shooting, editing, voice-over)Implement an e-marketing strategy (emailing redesign)
- OrangeCommunication OfficerTELECOMMUNICATIONSAugust 2019 - August 2020 (1 year)Marseille, FranceWriting the newsletterCorporate video recording and editingManaging the internal social network Plazza (visual creation, post publication, and monitoring) Orange France Intranet: design and writing of articles
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Education
- Master's degree, Study of Communication and MediaECS (European Communication School)2020Master's degree, Étude de la communication et des médias
- Bachelor's degree, Digital CommunicationISCG Paris2018Bachelor's degree, Communication digitale