About Sophyline
- Eco-responsible marketing with CSR impact measurement
- AI-augmented content production with ethical AI
- Environmentally friendly no-code automation
- Digital strategies for impact brands
- Responsible digital audit and strategy
- Content creation with AI assistance
- Eco-responsible social media management
- Outsourced marketing support
- Training teams on responsible AI tools
- Rare expertise at the intersection of marketing/AI/ecology
- Tailored approach adapted to your resources
- Full transparency with detailed reporting
- Proven field experience (marine biodiversity project)
- Measurable results: ROI + positive impact
French
Native or bilingual
English
Fluent
Italian
Fluent
Experience
- ÉQUILIBREWebmarketing and Digital Communication Strategy ManagerTRAVEL AND TOURISMApril 2020 - Today (6 years and 1 month). Communication and webmarketing strategy: Develop the online communication plan.• Integrate the web marketing strategy into the company's overall marketing strategy.• Manage the website redesign project (tree structure redesign, ergonomics, creation of new sections, etc.).• Develop the website's SEO and content strategy: natural referencing, paid referencing, sponsored links, advertising, lead purchasing.• Manage social media: design and write editorial plans (Facebook/Instagram).• Create photo and video communication materials (Canva).
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Education
- MBA Webmarketing Strategies and Digital Communication ProjectsVisiplus2021- Concevoir la stratégie et la politique de communication digitale de l’entreprise - Piloter un projet de communication digitale - Maîtriser toutes les techniques et outils de la communication digitale - Recruter les équipes, maintenir les compétences des collaborateurs et organiser leurs activités - Mesurer l’évolution et l’efficacité des actions de communication digitale