Freelancer profile translated to English.
Back to original languageAbout Sophie
SEO consultant for almost 15 years, I conduct SEO audits and strategies for various types of websites: showcase sites, e-commerce, lead generation. I propose and implement technical, semantic, and popularity-related recommendations adapted to your target audience, your objectives, and your resources to generate traffic and conversions. During my career, I have had the opportunity to work on numerous issues, from Local SEO to international SEO (particularly in Middle Eastern countries).
French
Native or bilingual
English
Native or bilingual
Spanish
Basic
Can work on-site
Nantes (up to 50km), La Roche-sur-Yon (up to 50km), Paris (up to 10km), Montaigu-Vendée (up to 75km)
Experience
- IntuitiSEO ConsultantDecember 2015 - December 2021 (6 years)Nantes, France- SEO Tenders- SEO Audits- Implementation of technical and editorial optimizations- Content writing- Linking- Reporting- Management of my own client portfolio: appointments, telephone and email exchanges- Interventions at conferences
- Agence Web ZéphyrWebmarketing Project ManagerJune 2013 - December 2015 (2 years and 6 months)Les Sables-d'Olonne, FranceI am in charge of a client portfolio (mainly VSEs - SMEs) for which I implement webmarketing strategies. I carry out various SEO and SEA missions:- Website audits- Statistics analysis, KPI tracking, monitoring and recommendations- Content writing and SEO optimization- Technical optimization: titles, meta descriptions, implementation of micro-formats- Netlinking- Project management between different collaborators (internal and external)- Client reporting: emails, phone, appointments- Implementation of Adwords campaigns (search and display) and Bing Ads, ROI monitoring and campaign optimizationAnd I am involved in cross-functional missions:- Zoning studies, mockups and sitemaps- Creation of zoning, content writing for newslettersI also write for the SEO Advice blog
- VM MatériauxWeb Project ManagerSeptember 2012 - December 2012 (3 months)85260 L'Herbergement, France- Monitoring of website projects from the development of the specifications to their launch and acceptance testing,- Participation in the development of specifications, zoning, sitemap,- Project management between different collaborators (web agencies, various Group companies),- Writing, content optimization, and technical optimization for the Group's websites (B2B and B2C targets),- Netlinking actions,- Presence at a conference to raise awareness among Solabaie members about the importance of the web,- Implementation and monitoring of Adwords campaigns,- SEO monitoring.
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Education
- Professional Bachelor's degree in Marketing of Services and Information and Communication Technologies, MarketingUniversity of La Rochelle2012Licence pro Marketing des Services et Technologies de l'Information et de la Communication, Marketing
- BTS AGTL, Marketing Operations in the Field of Tourism and Travel ServicesLycée Sainte Marie du Port2011BTS AGTL, Opérations de marketing dans le domaine du tourisme et des services de voyage
Certifications
- QaseoQualification for SEO Aptitude2017