Sophie Moreau

After managing the communication & marketing for the Théâtre du Palais-Royal and Théâtre Michel, two major venues on the Parisian cultural scene for 4 years, I now put my expertise at the service of organizations that want to increase their visibility, performance, and impact.

I act as a strategic and operational partner in communication, marketing, and event management, with a results-oriented approach.

My specialty:**CRM strategy**, essential for transforming audiences into loyal customers.

🔁 Redesign and optimization of your automation workflows

✉️ Creation and distribution of your one-shot campaigns

📊 Analysis of your KPIs & action recommendations

✅ Improvement of opt-in rates and deliverability

📈 Implementation of acquisition campaigns

🤝 Loyalty strategies and CRM best practices

🖋️ Creation of targeted and engaging CRM content

I also recently started assisting organizations with SEO and AI SEO challenges: visibility is no longer just about Google, but also about search engines like ChatGPT, Perplexity, and Gemini. I optimize content to perform both in search engines and in AI environments.

Attentive, dynamic, with excellent interpersonal skills and strong writing abilities, I design useful, measurable, and truly effective communication strategies.