Freelancer profile translated to English.
Back to original languageAbout Sophie
Freelance SEO consultant for over 10 years, I help SMEs, e-commerce businesses, and large companies improve their visibility on Google and acquire qualified traffic.
I address both strategic SEO issues and operational challenges: technical optimization, editorial strategy, redesign, migration, or development of a website's organic visibility.
I master the main CMS on the market: **Shopify**, **Prestashop**, **Magento**, **WordPress**, and **Webflow**.
My SEO services:
- Comprehensive SEO audit (technical, semantic, content, popularity),
- SEO strategy and long-term support,
- Keyword research and editorial strategy,
- E-commerce SEO optimization,
- SEO redesign and migration,
- Crawl and indexing optimization,
- Link building,
- Professional and academic SEO training.
Over the years, I have developed strong expertise in several sectors:
- Gastronomy, fine food, wine, and spirits,
- Furnishings and furniture,
- Pharmacy and health,
- Tourism and hospitality,
- Professional training,
- Early childhood,
- Sports,
- Online printing,
- E-commerce bookstore,
- and other demanding universes.
I place great importance on **pedagogy**, responsiveness, and concrete, quickly applicable recommendations.
Feel free to contact me to discuss your project.
Sophie
French
Native or bilingual
Can work on-site
Bayonne (up to 50km), Bordeaux (up to 50km), Toulouse (up to 50km)
Experience
- misterb&bTechnical SEO AuditTRAVEL AND TOURISMJanuary 2026 - January 2026Paris, France
- In-depth analysis of crawl and indexing: crawl budget, orphan pages, page depth, exploration anomalies, and actual Google index status.
- Server log analysis to understand Googlebot's behavior and identify non-crawled areas, technical errors, and crawl budget losses.
- Audit of priority technical signals: JavaScript rendering, Google-visible content, performance, Core Web Vitals, and blocking resources.
- Technical compliance check: HTTP codes, headers, robots directives, canonical, sitemap, and hreflang.
- Optimization of SEO architecture and internal linking: management of deep pages, faceted URLs, pagination, and infinite scroll control.
- Specific analysis of international/multilingual SEO: URL structure, hreflang consistency, and prevention of cannibalization between countries/languages.
- Delivery of a prioritized audit report with recommendations ranked by impact (critical, major, secondary) and detailed restitution.
- Comtesse du Barry
On Malt
On-site and Off-site SEO AuditRETAIL (SMALL BUSINESS)March 2024 - March 2024 (1 month)I support Comtesse du Barry in developing their digital visibility through a comprehensive SEO strategy: competitive analysis, on-site and off-site audits, roadmap development, and monthly monitoring on Magento. My support also includes visibility on ChatGPT, an emerging lever that complements traditional referencing and strengthens the brand's presence with new audiences. With 10 years of experience in SEO applied to gastronomy and fine food, I help Comtesse du Barry showcase their iconic products by improving their Google ranking and online appeal. - MyAlfredSherpa Transfert SEO SupportE-COMMERCEJanuary 2024 - Today (2 years and 7 months)Grenoble, FranceOngoing SEO support mission for Sherpa Transfert, aiming to deploy a sustainable and measurable strategy for an e-commerce site specializing in textile printing and marking. The intervention focuses on operational monitoring and continuous improvement of SEO performance.Key actions taken:
- SEO roadmap monitoring and management: updating tracking files, prioritizing and controlling technical fixes
- Verification of correct implementation of SEO recommendations (technical, content, structure)
- Deployment of link building campaigns to strengthen domain authority
- Regular SEO optimizations in line with the roadmap: internal linking, semantic enrichment, on-site improvements
- Performance reporting and results analysis
- Monitoring of positions and strategic keywords using Monitorank
A mission focused on performance and continuous improvement, combining SEO strategy, operational monitoring, and data analysis to support the site's organic growth.
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Education
- Master of Science in Digital Marketing & e-BusinessINSEEC2017
- University Diploma in Technology (DUT) in Multimedia and Internet ProfessionsIUT Montaigne Bordeaux2014
Certifications
- Advanced Google AnalyticsGoogle2020
- Google Tag Manager FundamentalsGoogle2020