About Sophie
English
Fluent
Polish
Conversational
French
Native or bilingual
Experience
- FreelanceMarketing - Communication ConsultantHEALTH AND WELLNESSSeptember 2019 - Today (6 years and 9 months)Valence, FranceI support you on your projects related to:- reflection and management of your inbound marketing project, implementation of a marketing automation platform (Automation by Webmecanik or SendinBlue)- new marketing automation project, implementation of scenarios and emailings- creation of white papers, e-books (content and design)- creation / redesign / update of brochures, flyers (content and design)- reflection on your employer branding / HR marketing strategy: analysis of the existing situation, suggestion of actions and support for their implementation
- AromaTerrapic et NaturoramaTrainer and writerHEALTH AND WELLNESSJune 2018 - Today (8 years)Valence, France- Aromatherapy advice, on the use of essential oils for health and well-being- Conducting introductory workshops on aromatherapy- Aromatherapy trainer for the company Naturorama- Conducting workshops on natural homemade cosmetics- Bach flower advice- Writing blog articles and managing social media: Instagram and Facebook
- OlfeoMarketing and Communication ManagerSOFTWARE PUBLISHINGOctober 2015 - June 2018 (2 years and 8 months)Paris, France- Creation of communication materials: print, web, video...- Management of the company's external communication- Implementation and support of the marketing strategy- Management of physical and virtual events: seminars, trade shows, webinars- Management and follow-up of PR in collaboration with our press agency- Improvement of web visibility through social media- Website management and redesign project management (www.olfeo.com)- Internal communication: management of team-building activities (team building, internal communication materials...)- Management of the Marketing & Communication department and team leadership- Participation in corporate strategy as a member of the Executive Committee- Budget development and management
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Education
- M2 / MSc International Business specializing in MarketingIAE Aix en Provence - Graduate School of Management2012
- Master in Creativity & InnovationUniversity of Malta, Edward De Bono Institute2011Mémoire sur le marketing sensoriel (en anglais - disponible sur demande) "Creative marketing techniques employed to appeal to consumers: the merging of a sensory-mix? "