About Sophie
French
Native or bilingual
English
Fluent
Experience
- FREELANCEDigital Projects ManagerSOFTWARE PUBLISHINGMay 2019 - Today (7 years and 1 month)Paris, FranceDigital Projects ManagerNeeds Definition:• Gathering business objectives and user needs• Writing needs statements and briefs• Defining scope in conjunction with the clientProduct Manager:• Product backlog features• Feature prioritization• Decision making• Implementation of the SCRUM methodologyFunctional Design:• Designing functional solutions based on studies and analyses: creating storyboards and customer journeys to support the UX designer• Facilitating functional design workshops• Co-writing user stories in conjunction with the IT POProject Management and Monitoring:• Monitoring the production schedule• Testing• Prioritizing tasks based on business stakes and data
- Groupe NAOS (Bioderma - Institut Esthederm - Etat Pur)Digital Projects ManagerHEALTH AND WELLNESSJuly 2013 - June 2018 (5 years)Paris, France>> Digital Projects Manager for the brand ETAT PURManagement and Animation of e-commerce sites in France and internationally• Strategic thinking for the brand's web marketing strategy (commercial offers, site animations and evolutions, relationship plan)• Implementation of the e-commerce animation plan across all channels• Prioritization and monitoring of the corrective and evolutionary roadmap for the sites• UX: graphic and functional optimizations, implementation of new features• Management of A/B testing for all sites• Performance reports for e-commerce animations• Site maintenance managementProject Management and Coordination• Project management: redesign, technical platform migration, marketplace, tool implementation,...• Supervision and coordination of external teams: creatives, web agencies, technical providers, consultants, and freelancers• Support for cross-functional actions in Logistics, CRM, Partnerships• Data analysis, KPIs & decisions• Implementation of all internal processes• Budget: creation and management of the digital budget+ Implementation of the online Partnerships strategy: brands, influencers, beauty boxes,...+ Implementation of the Traffic Acquisition strategy with the CRM manager: animation of priority levers; SEO; SEM; Retargeting; Social Media; Contests
- SoleniarisDigital Projects ManagerDIGITAL AND ITDecember 2011 - June 2013 (1 year and 7 months)Bagnolet, France“SODEXO” & “LE BON MARCHE” - Website Redesign• Client management and consulting• Project management: brief, production monitoring, testing, schedule management• Prioritization of technical optimizations/bugs• Supervision of a team of 5 people (IT PO, Developers, Integrators, UX)“Internal Management and Procedures”• Implementation of processes to improve company organization and client/team coordination (online to-do list, production schedule, timesheets, writing support documents, intranet)
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Education
- MASTER - CHEPAM Section Communication, MarketingISCOM Paris2007
Certifications
- Fundamentals of Project Planning and ManagementCoursera2020
- Digital Product Management: Modern FundamentalsCoursera2020