Freelancer profile translated to English.
Back to original languageAbout Sophie
I design and deploy high-performing marketing strategies to boost visibility, generate sales, and create value around your brand.
With 5 years of experience in consulting (McKinsey), venture capital (Antler), and operational marketing (Shotgun), I have supported tech and entertainment companies in their acquisition, retention, and monetization in France and internationally.
What I do for you:
- Marketing & Growth Strategy: audit, objective setting, 360° plan
- Paid Media: Google Ads, Meta Ads, Spotify, campaign management and optimization
- Brand & Event Marketing: activations, partnerships, influencer campaigns
- CRM & Engagement: push notifications, newsletters, audience segmentation
- Data & Performance: reporting, ROI analysis, actionable recommendations
Why me?
✔ Combined expertise in strategy + operational execution
✔ Experience in complex environments (tech, ticketing, SaaS, entertainment)
✔ Impact-oriented, creative, and ROI-driven approach
📍 Based in Paris, available remotely
French
Native or bilingual
English
Native or bilingual
Remote only
Primarily works remotely
Experience
- ShotgunMarketing ManagerENTERTAINMENT AND LEISUREMarch 2025 - Today (1 year and 3 months)Paris, FranceDefining and executing marketing strategies for live venue clients, tailoring campaigns to diverse customer profiles• Leading the marketing team roadmap and internal strategy to align resources and priorities Designing and launching innovative marketing activations, from large-scale OOH campaigns to high-impact digital initiatives.
- AntlerScouting & Marketing Lead - French MarketPRIVATE EQUITYJanuary 2024 - March 2025 (1 year and 2 months)Paris, FranceOwned the Marketing & Scouting strategy for France and worked within the Continental Europe Team.• Served as the go-to person for expanding Antler's visibility within the french ecosystem. Developed relationships with partners (incl. Google, Le Wagon, Microsoft, Vivatech), founders, advisors & investors.
- McKinsey & CompanyConsultant in Organisational ChangeCONSULTING AND AUDITSMarch 2022 - January 2024 (1 year and 10 months)Paris, FranceWorked within McKinsey's Transformation branch, supporting large corporations in their transformation initiatives.
Recommendations
Be the first to recommend Sophie
Help this freelancer shine by sharing your experience working together.
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Master in Strategy & Digital BusinessESCP Business SchoolMaster in Strategy & DigitalBusiness
- Bachelor in Business AdministrationESSEC Business SchoolBachelor in Business Administration