About Sophie
French
Native or bilingual
Experience
- SE PRODDIGITAL MARKETING CONSULTANTJanuary 2021 - Today (5 years and 5 months)Lyon, FranceI design tailor-made, actionable & measurable marketing strategies to boost acquisition, conversion, and brand awareness. I implement relevant KPI tracking to continuously improve performance. My expertise allows me to design and execute effective strategies that lead to measurable results and notable growth.
- Les Enfants du DesignFOUNDER & E-COMMERCE DIRECTORJune 2011 - October 2023 (12 years and 4 months)Lyon, FranceFrom 0 to €1M in 3 years - Creation of a strong digital brand that became a market leader. Implementation of a Growth Marketing strategy aimed at engaging customers around strong values with an Inbound content strategy. A bi-annual magazine, fine CRM segmentation, and the creation of ultra-targeted multichannel campaigns (emailing, automation, Ads...)
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Education
- SEO - Semantic CocoonLaurent Bourrelly2022Content Marketing / SEO
- Gen AI MidjourneyNathalie Dupuy2024Génération de créations visuelles
Certifications
- Make AutomationMake2024