Freelancer profile translated to English.
Back to original languageAbout Sophie
15 years of agency experience.
360 Concept. Brand Content. Editorial Strategy. Branding. Naming. Storytelling. Strong digital expertise.
- Strategic thinking. Definition and formalization of creative directions.
- Management. Supervision and coordination of teams and service providers (Copywriters, Art Directors, web designers, motion designers, video production...)
- Copywriting, print, web, video scripting, voice-overs, storytelling, press releases and kits...
Flexible rates depending on the duration and nature of assignments.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 50km), Paris (up to 15km)
Experience
- Yellow Innovation by La PosteSenior CopywriterTECHSeptember 2016 - July 2019 (2 years and 10 months)Paris, France- Copywriting/Branding/Naming, all projects:Connected objects, applications, websites, events:Monimalz, Le Vélo, LumI, Mister Tracer, Le Meilleur de France, Lab Postal 2017-2018-2019...- Communication:Limited Edition Monimalz, Le Bon Marché Rive Gauche Corner, Drugstore Publicis, Monimalz Santa scratch game, derivative products, press kits.- Publishing: Co-editor Year Book Ignition 2019, Look Book Ignition ready-to-wear collection by Jeffrey Duranville.
- Conceptrice-Rédactrice Free LanceFreelance CopywriterDIGITAL AND ITSeptember 2015 - Today (10 years and 11 months)Paris, FranceCopywriting in all fields:Mediapost Communication, Cleor, Hôtel de Jobo Paris, ATMB, Le Bon Marché Rive Gauche, Makheia, Fullsix, Havas Life, Dom Pérignon Rosé, Sephora ...
- PublicisAccount Creative Director Publicis K4PRESS AND MEDIAMarch 2013 - June 2015 (2 years and 4 months)Suresnes, France- Creation and implementation of the digital creative structure dedicated to the Carrefour account: recruitment, development of work processes, management of a multidisciplinary team of 10 people, management of service providers (freelancers, production companies...)- Implementation and management of 360 commercial operations, special operations, brand operations (Tex, Reflets de France, Carrefour Market...), and CSR initiatives.Redesign of the CRM program, social media strategy, mobile applications, innovation...++ "Shazam your TV spot to find your style" campaign: 299,000 tags. 2014
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