Freelancer profile translated to English.

Description

Passionate Social Media Manager, I am on the lookout for the latest trends on social networks and new developments in influencer strategy. I have actively participated in the development of brand communities as well as supported content creators on social networks.

Here are the various objectives I can help you with:

- Content creation, reels, TikTok, posts, etc.

- Development of a social strategy and its implementation

- Social media & influence recommendations

- Implementation of editorial calendars

- Creation of creative briefs and creation/monitoring of content production

- Daily management of various social networks and daily animation of your communities: posts, reels, TikTok, moderation, story sharing

- Analytics and consolidation of monthly performance in the form of reports

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Italian
Basic

Workplace preferences

Remote only

Primarily works remotely

Freelance (Self employed)
Social Media Manager
January 2019 - Today (7 years and 5 months)

• Definition of a communication strategy specific to each social network
• Implementation of an action plan to recruit, federate communities and create engagement
• Development of notoriety across different communities (Facebook, Youtube, Instagram, Tiktok, Twitter, Linkedin, …)
• Community animation and interaction with users of different social networks
• Creation of engaging content: production and sharing of written content, videos (posts, stories, reels, TikTok, etc.)
• Editing of a social media plan in line with the social media strategy and the commercial animation plan
• Analysis, construction of reports and optimization of actions taken using web analytics tools: definition of KPIs to track and objectives to pursue.
• Strategic monitoring of the evolution and novelties of the Social Media algorithms of different social platforms.
Nexity
Digital Marketing Project Assistant
September 2017 - September 2018 (1 year)
8th arrondissement of Paris, 75008 Paris, France
Social Media Management:
• Editorial management and moderation of the online community (28 Nexity Agency Pages on Facebook. Tools: Hootsuite, Graphystories).
• Carrying out monitoring, article/topic identification, and network animation actions.
• Facebook advertising campaigns (Audience acquisition, loyalty of new members, identification of ambassadors and influencers. Tools: Facebook Ads Manager).
Customer Relationship Management:
• Creation and recurring routing of email campaigns.
• Participation in the implementation of a relational journey (Customer Newsletter, Prospect Mailing. Tools: Selligent).
• Assistance in updating CRM databases (customer base & prospect base). Extraction and analysis of recurring surveys (SurveyMonkey, Excel).
Project Management:
• Project management in the development of internal tools.
• Definition of specifications and needs statements, acceptance testing of developments and optimizations (JIRA).
Search Engine Optimization:
• Writing and SEO optimization of web content, traffic acquisition. (Google Adwords and Analytics).
INTERACTIV-GROUP SAS
Web Marketing Intern
April 2017 - June 2017 (2 months)
Celina, TX 75009, USA
Analytical and operational tasks carried out within the Printel business unit. Digital product management:
• Market research and definition of the digital strategy for websites and mobile applications / Benchmarking
• Launch and continuous improvement of digital products (A/B testing)
• Statistical monitoring of performance and audience behavioral analysis
Proposals for product evolution
Audience acquisition:
• Monitoring of SEO / SEM / SEA traffic (Google Analytics, Adwords, Firebase, Semrush….)
• Search for partnerships, Affiliation and Display
Monitoring:
• Competitive intelligence
• Technological watch on digital tools (CMS, Wordpress)
• Monitoring of web marketing trends and web culture (IT news, Twitter, blogs, ...)

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Master of Project Management
Boston University
2020
Master's degree, Project Management
Master of Business
PSB Paris School of Business
2018
Master's degree, Digital Business

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Sophia B.

Social Media & UGC Creator

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