About Sonia
French
Native or bilingual
English
Fluent
Experience
- SoniaLCConsultingInfluence and Digital Communication Strategy ConsultantRETAIL (LARGE RETAILERS)September 2020 - Today (5 years and 9 months)With my expertise in marketing and influence strategy since 2005, I am happy to dedicate myself to it fully.I am available to assist you with your social media optimization needs, your brand image and e-reputation, as well as the organization of your physical or digital influencer events.CLIENTS- Social media strategist: Galerie L'Atelier New York, USA (https://www.galerielatelier.com/) - I occasionally help my gallerist friend on a voluntary basis- E-influence strategist (Europe market):Poupette St Barth (https://www.poupettestbarth.com/)- Social media strategist / e-digital event: S2H Communication (https://www.s2hcommunication.com)
- Les bons plans mode à Paris - Sonia et caeteraStrategy ConsultantRETAIL (LARGE RETAILERS)December 2004 - Today (21 years and 5 months)Île-de-France, FranceDigital content creator. January 2005 - Present (18 years 3 months) Paris Region, France Since 2005, and in parallel with 9 years spent at the IPSEN Foundation as International PR Manager on a permanent full-time contract, I have been a digital strategy and influence consultant and a freelance digital content producer. These activities are grouped under the brand Les bons plans mode à Paris, recently renamed Sonia et caetera. Les bons plans mode à Paris - Sonia et caetera is above all a blog, www.lesbonsplansmodeaparis.com. Founded in 2005 (at the dawn of the blogosphere, as such I am one of the first founders of women's blogs in France), I share with authentic passion content in the lifestyle domain (fashion, beauty, well-being, travel, lifestyle). Les bons plans mode à Paris - Sonia et caetera is also a great engaged community, whether on the blog, on Instagram, on Facebook or on Twitter. Les bons plans mode à Paris - Sonia et caetera also offers consulting to brands wishing to define or implement a digital and influence strategy thanks to a network of digital experts.
- IpsenInternational PR Manager / Event Project ManagerMarch 2007 - December 2015 (8 years and 9 months)92100 Boulogne-Billancourt, France10 years 7 months International PR Manager / Event Project Manager March 2007 - December 2015 (8 years 10 months) Boulogne-Billancourt Region, France Public relations and communication manager / Event project manager within the IPSEN Foundation.-MICE (meetings, congresses, conventions, and scientific meetings): organization, planning, and budgeting. You will find attached the scientific program of the last Medicine and Research in Neurosciences Colloquium that I organized in 2015 (14 speakers, 130 participants) for the Foundation (and here is the link to the press release http://www.fondation-ipsen.org/wp-content/uploads/2015/04/PR-Fondation-IPSEN Micro-meso-and-macro-dynamics-of-the-brain.pdf).-Communication: Internal: liaison for the Foundation with the Group Communication Department, oral presentation of the Foundation's activities to IPSEN employees, making Foundation communication materials available to those in charge of IPSEN International Congresses, management and dissemination of the internal event schedule organized by the Foundation (for the IPSEN Group or jointly with Nature, Cell Press, Science, Massachusetts General Hospital, etc.). External: writing press releases and organizing press conferences in collaboration with the Group Communication Department, managing the publication of scientific works published by the Foundation (published by Springer Germany), creation and management of the Fondation IPSEN page on LinkedIn, creation and layout of communication materials and reports, responsible for the redesign and launch of the Foundation's new website in April 2014 (hosted on WordPress).-KOL (Key Opinion Leaders) Management: identification and management of communication strategy with the concerned scientists (including many Nobel laureates).-Referent for DMOS (Various Social Measures) practices for the Foundation.
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Education
- Master Journalism / Communication, Communication / JournalismIFP - Institut français de presse2004Master journalisme / communication, Communication / Journalisme
- DUT, Marketing TechniquesIUT Colmar1999DUT, Techniques de Commercialisation