About Sonia
French
Native or bilingual
English
Fluent
Experience
- Guest 360 . Santa Apolonia ****Operations DirectorTRAVEL AND TOURISMFebruary 2025 - June 2025 (4 months)Reunion6-month mission for the operational takeover by a new owner.Managed the operational takeover of a 4* hotel residence (100 keys) in coordination with stakeholders (Owners, suppliers, local authorities). Implemented a new operational strategy to ensure continuity and quality of service. Recruited teams. Negotiated new service contracts. Implemented a new hotel management software (PMS) to optimize daily operations. Supervised administrative and regulatory management in a complex transition context. Coordinated legal and financial procedures with institutional actors. Developed and implemented a pricing strategy (pricing, market positioning, occupancy rate optimization).
- PRADA Avenue Montaigne.Sales and Cashier ManagementFASHION AND COSMETICSDecember 2003 - November 2005 (1 year and 11 months)Paris, FranceProvide an exceptional customer experience, in line with the standards of the House of Prada.Welcome, advise, and assist a discerning clientele, both French and international.Ensure the presentation of collections (merchandising, restocking, product display).Develop customer loyalty through a personalized approach.💳 Cashier ManagementManage payments accurately (cash, credit card, transfers, tax-free…).
- groupe hôtelier.Event Director and MICE Commercial DevelopmentTRAVEL AND TOURISMJanuary 2021 - February 2025 (4 years and 1 month)Main missions for 3 establishments. 1 five-star hotel and 2 three-star hotels.Design, planning, and coordination of professional and private events (seminars, product launches, weddings, exclusive parties, etc.), for up to 300 people.Complete project management: budget development, supplier selection and negotiation, logistical coordination, and team supervision.Development and implementation of tailor-made MICE offers for companies and partner hotels.Creation of commercial materials (brochures, sales pitches, partner files) and venue referencing strategy.Management of internal and external teams (suppliers, hostesses, technicians…).Implementation of communication plans before, during, and after the event to maximize visibility and impact.Monitoring customer satisfaction, loyalty, and development of VIP client portfolio.
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Education
- Sales techniques in the luxury worldSchool of Gamesdes techniques de vente dans l'univers du luxe
- PRADA