About Malena
- Initial diagnosis: I analyze the brand, the audience, and the competition.
- Content strategy: we define tone, style, and monthly objectives.
- Monthly planning: publication calendar adapted to your goals.
- Management and community: copywriting, publishing, and audience engagement.
- Measurement and optimization: reports with metrics and improvement recommendations.
- Comprehensive social media management (Instagram, Facebook, LinkedIn, TikTok).
- Content strategy and digital branding.
- Visual content creation and professional copywriting.
- Social media advertising (Meta Ads, LinkedIn Ads).
- Consulting and personalized training.
Spanish
Native or bilingual
English
Fluent
Portuguese
Conversational
Experience
- Asclepion TechnologiesCommunity ManagerHEALTH AND WELLNESSDecember 2020 - Today (5 years and 6 months)Barcelona, SpainCommunity management and content creation.
- We chill outBrand Content for Social MediaHEALTH AND WELLNESSOctober 2020 - October 2021 (1 year)Lloret de Mar, SpainPhoto and video coverage of the yoga, wine & mindfulness event.
- AlphaclinicCommunity managerMEDICALAugust 2020 - Today (5 years and 10 months)Barcelona, SpainCommunity management and content creation for social media.
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Education
- Diploma in Graphic DesignBau2021
- PhotographyInstituto de Formación Fotografica2016