Solène P.

*+4000 followers on Instagram in 4 monthsthanks to an engaging and targeted content strategy, attracting a loyal community.*+500k viewsaccumulated on Reels, increasing podcast visibility and reaching a wide audience.*+20k listensper episode, with a significant impact in raising awareness and sharing inspiring and enriching experiences. *Content Conception and Strategy:Development of the editorial line for the podcast and the Instagram page "Vécu", including defining themes, selecting guests, and structuring episodes.*Audio and Video Production:Recording, editing, and publishing episodes, ensuring professional quality and a smooth listening experience for the audience.*Episode Hosting:Conducting interviews and discussions with guests from diverse backgrounds, ensuring enriching exchanges for the audience.*Promotion and Audience Development:Implementing social media promotion strategies to attract new followers and increase views on Reels and episodes.*Partnerships and Collaborations:Establishing partnerships with associative organizations and experts to share experiences and promote social causes.*Analysis and Adjustment:Monitoring episode performance and adjusting the content strategy based on audience feedback to maximize the podcast's impact.

*+10% product visibilityin the market through targeted and consistent product communication.

• **20+ sales representatives trained**, leading to a 15% increase in sales conversion rate for the concerned product range.

*-20% customer returnsby improving the clarity of product sheets and technical documentation.*Product Range Management:Monitoring the product lifecycle, defining technical specifications, and managing their market launch.*Creation of Product Sheets and Detailed Installation Manuals:Including specifications, customer benefits, and usage instructions, enabling clear and technical communication with clients.*Product Catalog Development:Creating a catalog for a new market, including detailed product descriptions, 3D visuals, case studies, and customer testimonials to enhance sales presentation and increase product visibility.*B2B Content Strategy:Writing technical articles, website publications, brochures, and newsletters.*Sales Team Training:Training sales teams on the technical aspects of products (features, competitive advantages, differentiating points) to optimize product presentation to clients.*Presence at Trade Shows:Booth, visual aids, technical demonstrations.

*+20% team engagementthrough the weekly newsletter on product CSR (Corporate Social Responsibility) issues, increasing the involvement of CSR practices in sales processes.*300+ product presentation kits sentto prospects, with a15% conversion ratefrom prospects who received the kit, generating qualified leads and enhancing product presentation.*+80% customer satisfactionmeasured after organizing the CSR bus tour, with positive feedback on product presentation and face-to-face discussions, strengthening customer relationships and increasing sales opportunities.*Product Content Creation:Writing detailed product sheets, white papers, and infographics.*Sales Team Training:Training on new products, use of product kits, and CSR arguments for clients.*Internal Newsletter Writing:Developing weekly newsletters on product CSR issues to raise awareness and inform sales teams.*Event Coordination:Organizing the CSR tour with a bus stationed at client parking lots to present new products and discuss CSR issues face-to-face.*CSR Report Management and LCA Analysis:Coordinating with an external provider for CSR report writing and product Life Cycle Assessment (LCA) management.